Search a title or topic

Over 20 million podcasts, powered by 

Player FM logo

Elements Brand Management Podcasts

show episodes
 
Artwork

1
The Unified Brand - Branding Podcast

Elements Brand Management

icon
Unsubscribe
icon
icon
Unsubscribe
icon
Monthly+
 
The Unified Brand, a branding podcast that touches on brand building and brand strategy to help directors, founders, owners, marketers and entrepreneurs to unlock their brand's potential so they can stand out from the competition and create impact. Discover and uncover your businesses often neglected superpower and how you can harness this and use it to create an impact in a way that delights and enriches your customers. The biggest and fastest-growing brands in the world understand branding ...
  continue reading
 
Artwork
 
The key to success is the ability to influence others - bosses, peers, and team members. But how to be a person of influence? Chief Technology Officer and coach Joseph Jude unpacks key elements of gravitas every Tuesday. You can find show notes at https://jjude.com/podcast
  continue reading
 
Artwork

1
Best Practices Podcast

Best Practices Podcast

icon
Unsubscribe
icon
icon
Unsubscribe
icon
Monthly+
 
**BEST PRACTICES PODCAST** Hello everyone, my name is Joanne Ferguson. I have been in the financial services industry since 1990, working in a variety of roles—from branch operations to regional platforms, as well as in technology and training, conducting roll-outs across the country. One of the most impactful elements has always been the concept of Best Practices, and I have had the privilege of sharing this valuable information with advisors and their teams throughout North America for the ...
  continue reading
 
Artwork

1
Do You Even Influence?

Renee Buckingham, Chloe Perrett

icon
Unsubscribe
icon
icon
Unsubscribe
icon
Monthly
 
Join Renee Buckingham and NEW co-host Chloe Perrett for Season 4 - as they speak to content creators, brands, industry experts in their mission to pull back the filter on the business of influencing. They have ave changed things up with a new format with some episodes just us and of course the 45-minute episodes with influential names - as they share their top tips and tricks to growing an authentic following, as well as insight into their daily routines and the not-so-glamorous elements of ...
  continue reading
 
Artwork
 
1. Interpersonal relationship skills Even though a lot of marketing is done online today, marketers still end up interacting with their co-workers and prospects. Of course, the medium has changed but the concept is still the same. 2. Content creation One of the most important elements of marketing is creating content. Marketing content is a must-have in today's digital environment. Marketers utilize content in some shape or form in all digital marketing channels and platforms: Website conten ...
  continue reading
 
Artwork

1
Mic with Alex

Noman SEBT-X

icon
Unsubscribe
icon
icon
Unsubscribe
icon
Monthly
 
Are you a passionate podcaster looking to share your insights, stories, or expertise with the world? Let us help you reach a wider audience and showcase your unique voice through our professional podcast upload service. At our podcast upload service, we understand the importance of seamless and efficient podcast distribution. We offer a comprehensive solution that takes care of the technical aspects, allowing you to focus on what you do best: creating exceptional content. Platform Distributi ...
  continue reading
 
Artwork

1
Changing Room Chats

The Pantry Underwear

icon
Unsubscribe
icon
icon
Unsubscribe
icon
Monthly
 
Since 2016 The Pantry Underwear have fitted thousands of bras and uplifted countless 'Pant Pals' both in the bricks & mortar stores and via the online fit service. During these coveted bra fittings, where knowledge is shared and trust inevitably built, conversation topics will arise from lighthearted life hacks & holiday planning, to deeper dives around body positivity & mental health. As an ever expanding community, we wanted to draw back the curtain on these important changing room chats a ...
  continue reading
 
Loading …
show series
 
Today's episode, Self-Care is a Team Sport, this Episode explores the real, raw, and revolutionary ways self-care shapes how we show up in life, business, and beyond. Today, we are thrilled to welcome back someone who truly embodies the heart of this work — Christy Nichol, the powerhouse behind the Burnt to Blissed Out Formula. Christy is not only …
  continue reading
 
This week on The Unified Brand Podcast, we’re joined by Howard Lim — renowned branding expert, business strategist, and author of Authentic Branding. With over 30 years of experience and a client list including Apple, Disney, DreamWorks, and Honda, Howard shares timeless insights on building brands with soul, vision, and long-term clarity. In this …
  continue reading
 
Today, we have an incredible guest joining us: Olivia Pinho, the dynamic CEO of Amplified Social and co-founder of Baking Bread. With a rich background in digital marketing and a passion for empowering Wealth Advisors, Olivia has developed a proven 4-step method to social media success. She specializes in helping advisors streamline their content c…
  continue reading
 
🎧 Why You Should Listen In this episode of Gravitas WINS Conversations, Joseph Jude speaks with Sejal Sud, a dynamic voice in personal branding, entrepreneurship, and social media growth. Through her own journey from a talkative schoolgirl to a sought-after social media consultant, Sejal offers a practical and deeply personal view of how to intenti…
  continue reading
 
You’ve invested in a logo, typography, and visuals that look amazing—but your brand still isn’t converting. Why? In this episode of The Unified Brand Podcast, we break down the myth that branding starts and ends with visuals. We uncover what truly drives brand growth—positioning, messaging, and strategic clarity—and why most brands fail to connect …
  continue reading
 
In this powerhouse episode of The Unified Brand Podcast, host Chris Outlaw is joined by globally renowned brand strategist, speaker, and author Peter Wilken—often called the Father of Brand DNA. Peter shares the story of his journey from advertising exec at top agencies like Ogilvy and BBDO to founding his own consultancy, The Brand Company, where …
  continue reading
 
In today’s episode, we’ll tackle the barriers that often lead team leaders to shy away from weekly meetings, and how we can transform these gatherings from dreaded time-wasters into vital, engaging conversations. We’ll discuss key strategies for ensuring these meetings are concise, productive, and most importantly—exciting! You’ll learn about setti…
  continue reading
 
This conversation is a must-listen for engineering leaders, CTOs, and operations professionals who are curious about how to deploy AI in complex, physical systems. It covers everything from telemetry data to orchestration engines, the role of human validation, AI-assisted SDLC, and team culture in AI adoption. If you're building or managing AI-firs…
  continue reading
 
What separates a good brand from an iconic one? In this solo episode, we break down six proven strategies that elevate brands from forgettable to legendary. Drawing inspiration from Maslow’s theory of transformation and Maya Angelou’s timeless quote, we explore how emotional connection, purpose, and customer experience drive brand loyalty. You’ll l…
  continue reading
 
In this episode of The Unified Brand Podcast, host Chris Outlaw sits down with Deevo Tindall — brand architect, creative visionary, and founder of The Brand Storyteller. With over two decades of experience spanning photography, videography, and brand strategy, Deevo shares how personal transformation directly fuels brand growth. Discover how emotio…
  continue reading
 
Advisors often find themselves in the fast-paced world of sales, where processes and administration can easily fall by the wayside. But what if I told you that by treating your practice like a business, you can achieve smoother operations and enhanced efficiency? The input of one person is the output of the other. A Best Practice for Team managemen…
  continue reading
 
In the early 2000s, Lego was spiraling toward bankruptcy. Today? It's a cultural juggernaut across movies, video games, theme parks, and beyond. In this episode of The Unified Brand Podcast, we break down how Lego saved itself from collapse through brand clarity, community building, and strategic reinvention. Learn how they returned to their core i…
  continue reading
 
This episode of Gravitas WINS Conversations is a must-listen for senior technology leaders—especially CTOs—who want to scale not just systems, but themselves. In conversation with Joseph Jude, CTO coach and author Viktor Nyblom breaks down what separates elite performers from the rest. It’s not knowledge or skill, it’s clarity, energy, and transfor…
  continue reading
 
Robert Brunner — former Chief Designer at Beats by Dre, Partner at Pentagram, and founder of Ammunition — joins us to explore the deep emotional connection between design and identity. With over three decades of experience building culture-shaping products for Apple, Square, and more, Robert unpacks what makes design iconic, how empathy fuels innov…
  continue reading
 
Joseph Jude speaks with Krishna Kumar, author of *The GenAI War Room*, who has coached over 30,000 professionals and facilitated 140+ AI workshops. Together, they explore how generative AI is changing the economics of innovation and why leaders should allocate 10% of their CapEx into “optionality bets” to stay relevant, foster experimentation, and …
  continue reading
 
Struggling to connect with your audience? In this solo episode of The Unified Brand Podcast, we uncover the five critical steps brands must take to go from forgettable to fan-favorite. Discover why most businesses fail to resonate—hint: it's not about your product—and learn how to build psychological and emotional connections that make your brand t…
  continue reading
 
In this powerhouse episode, we sit down with David Aaker, Vice Chairman of Prophet, Professor Emeritus at UC Berkeley’s Haas School of Business, and the legendary “Father of Modern Branding.” With over 17 influential books to his name — including Building Strong Brands, Brand Leadership, and Aaker on Branding — David shares the groundbreaking insig…
  continue reading
 
In this episdoe we dive into an important topic: How to Avoid Litigation in a Joint Code Arrangement or Partnership. Joining us is Ellen Bessner, a partner at the renowned litigation boutique law firm Babin, Bessner Spry LLP. Ellen brings deep expertise in financial services litigation, focusing on the regulatory defence of securities dealers, advi…
  continue reading
 
Red Bull doesn’t just sell energy drinks—they sell adrenaline, culture, and a way of life. In this episode, we unpack how Red Bull built one of the most iconic and dominant brand ecosystems in the world—and more importantly, how you can apply the same principles to your business. Discover how Red Bull: Became a media powerhouse by owning their cont…
  continue reading
 
In this episode of The Unified Brand Podcast, we’re joined by John Sapiente, founder of Volition America—a powerful brand that blends patriotism, purpose, and performance fashion. What started as a Memorial Day awakening evolved into a national movement empowering individuals to wear their values, support American heroes, and rally around a shared …
  continue reading
 
Welcome to the podcast, where we dive into the fascinating journey of Tim Godfrey, a retired financial advisor who successfully transitioned into the world of entertainment. Tim shares his unique insights on how he built lasting connections with his clients, and colleagues and the influential role of voice over the phone in establishing trust and r…
  continue reading
 
What separates enduring startups from the rest? Branding. In this powerful solo episode, Chris Outlaw walks you through 9 essential principles of startup branding—each designed to help your brand resonate with customers, stand out from competitors, and adapt to scale. Whether you're defining your purpose, refining your brand voice, or creating comm…
  continue reading
 
In this episode of The Unified Brand Podcast, we're joined by Laura, strategic storyteller, public speaker, founder of Meshin Movement, and Group Strategy Director at Article Group. Laura unpacks how personal transformation and vulnerability can powerfully shape business storytelling, and how brands can build authentic narratives that resonate on a…
  continue reading
 
In this episode, Joanne Ferguson chats with Brendan Kenalty, who has over 30 years of industry experience with technology and financial leaders including Microsoft, Blackberry and Manulife. Brendan is a business builder, college professor and passionate advocate for financial education. As a longtime entrepreneur and father of two young men, Brenda…
  continue reading
 
Does your audience seem disconnected from your brand message—even though you're confident in your purpose and expertise? You're not alone. This episode of The Unified Brand Podcast dives deep into The Curse of Knowledge — the silent gap between what you know and what your audience understands. Join us as we unpack the 5 essential strategies every f…
  continue reading
 
In this episode, Joanne Ferguson chats with Christy Nichol. This episode is focused on Burnt Out to Blissed Out! Christy Nichol is the owner of the Burnt to Blissed Out Formula. A female business owner who understands the human body and business. Body First, Business Second is her motto. Joanne thought of speaking to a woman who cares and is an ins…
  continue reading
 
This week on The Unified Brand Podcast, we’re joined by branding and digital marketing strategist Jacinta Gandy, founder of Social Circle. With experience working on powerhouse brands like Disney and Nike, Jacinta shares how she helps entrepreneurs craft brand foundations that actually convert—long before diving into social media or advertising. In…
  continue reading
 
Why do brands like Netflix, Nike, Disney, and Zappos stick in our minds, while others fade into the background? In this episode of The Unified Brand Podcast, we break down five iconic brands that didn't just enter their industries—they transformed them. From Netflix flipping the video rental model on its head, to Dollar Shave Club disrupting decade…
  continue reading
 
Welcome to today’s episode! In this candid conversation, Joanne Ferguson sits down with leadership expert Sofia Costantini to explore the true essence of leadership. As a top educator, presenter, and leader in the wellness field, Sofia is deeply passionate about helping others achieve both personal and professional success while emphasizing the imp…
  continue reading
 
How do brands truly live in our minds—and why do some stick while others fade? In this episode, strategist and branding professor Dan Wallace, co-author of The Physics of Brand, joins us to unpack how brands operate across time, space, and sensory memory. From his early days at Fallon to co-creating a groundbreaking brand model with Aaron Keller an…
  continue reading
 
In this episode of The Unified Brand Podcast, we explore how top brands like Netflix, Google, Zappos, Pixar, Zoom, and IKEA have developed winning company cultures that drive their success. Discover how these companies build environments that foster creativity, innovation, customer service excellence, and purpose-driven leadership. Learn the key ta…
  continue reading
 
In this episode, Joanne Ferguson chats with Katie Attard, the person founders and executives turn to when they need a reliable partner to help their business thrive. Whether you're launching a new venture or scaling your operations, she is here to provide the strategic support you need to make your business scale with confidence. katieattard.com Sa…
  continue reading
 
How do you turn a commodity business into a market leader with unmatched employee loyalty and premium pricing? In this episode of the Unified Brand Podcast, we welcome back Barry LaBov, two-time Ernst & Young Entrepreneur of the Year, Founder and CEO of LaBov Marketing Communications and Training, and author of The Power of Differentiation. Barry s…
  continue reading
 
Thinking about rebranding but unsure where to start? In this episode of The Unified Brand Podcast, we break down the strategic process of rebranding to ensure a smooth and effective transformation. Learn how to define your rebranding goals, assess your current brand, conduct vital research, and implement a strategy that sets you up for success. Dis…
  continue reading
 
In this episode, Joanne Ferguson chats with Chris Crocker, a seasoned consultant in web development, digital and educational marketing, and sales. Chris's authentic approach to clients supports their needs and excels at helping them reach their goals. He is the Owner and Director of Campfire Digital Marketing and a partner at BakingBread, which off…
  continue reading
 
In this episode of The Unified Brand Podcast, we sit down with Maxwell Nee, Chief Revenue Officer at ScoreApp, a multi-award-winning entrepreneur, bodybuilder, and dancer featured in Forbes and Singapore's The Business Times. Maxwell shares invaluable insights into scaling businesses, identifying market gaps, and leveraging AI-driven sales tools to…
  continue reading
 
Looking to craft a tagline that sticks? In this episode of The Unified Brand Podcast, we explore the power of taglines, breaking down some of the most iconic examples, including Nike’s “Just Do It,” Apple’s “Think Different,” and BMW’s “The Ultimate Driving Machine.” Discover what makes a tagline truly memorable, how it differs from a slogan, and h…
  continue reading
 
In this episode, Joanne Ferguson chats with Derek Convington. Head of Performance Optimization, Well-being and Mindfulness ~ Olympic and High Performance Leader, Throughout his 20+ years in Olympic sport over nine Olympic Games, He has helped elite performers and teams across the globe achieve success. As a former competitive hurdler and coach, he …
  continue reading
 
In this episode of The Unified Brand Podcast, we sit down with Seth Casdan, CEO and co-founder of Hologenix, to explore how building a purpose-driven brand has been key to Celliant's success. Salient, a proprietary infrared technology embedded into textiles, is revolutionizing wellness, performance, and recovery. But how do you educate the market, …
  continue reading
 
Thinking about rebranding your business? Avoid the four most common mistakes that can derail your rebrand and waste valuable time and resources. In this episode of The Unified Brand Podcast, we explore: Skipping the Strategy: Why a strategy-first approach is essential for success. Ignoring the 'Why': How understanding your rebrand’s purpose shapes …
  continue reading
 
In this episode, Joanne Ferguson chats with Brent Moody, with over 35 years of experience in the financial industry as a Director, Associate Portfolio Manager, and Senior Advisor with a full-service brokerage firm, Brent brings to us his start in the industry and his passionate about a healthy succession. This episode is paired with Chapter 20, 'Su…
  continue reading
 
Struggling to grow your business through referrals? Wondering how to position yourself as the go-to expert in your industry? In this episode of The Unified Brand Podcast, we sit down with Scott Grates, co-founder and head coach of Insurance Agency Optimization. Scott shares his journey of personal and business growth, revealing how he transitioned …
  continue reading
 
In today’s crowded marketplace, how do you make your brand stand out? In this episode of The Unified Brand Podcast, we break down seven powerful differentiation strategies that help brands build an impactful presence. Learn how companies like Apple, Patagonia, Tesla, and GoPro successfully position themselves to attract loyal customers. We cover: ✅…
  continue reading
 
In this episode, Joanne Ferguson chats with Sandra Margolese, Vocal Coach, Writer, Singer, and Voice Actor - Vocal students worldwide have been inspired by Sandra to explore possibilities and reach objectives in their chosen professions. With passion and a commitment to excellence, she shares her vocalization techniques to help people unleash their…
  continue reading
 
This week on The Unified Brand Podcast, we’re joined by Seth Erickson, Chief Mischief Maker at Storify Agency and author of How to Hack Humans. Seth shares groundbreaking insights on the neuroscience of storytelling, the secrets to crafting memorable brand narratives, and why startups often fail to communicate effectively. In this episode, we discu…
  continue reading
 
In this episode, Joanne Ferguson, Coach and Consultant in the Financial Services Industry since 2001, chats about how she came upon Kolbe Wisdom, Insights, and the power of this assessment, the power of people. Sandra Margolese reads Chapter 2, “Instinct, Drive and Talent” from Best Practices: A Handbook for Advisors and Their Teams,Third Edition. …
  continue reading
 
Discover how top brands like Nike, Apple, and Netflix embed memorability into their DNA to stand out in a competitive marketplace. In this episode, we break down four actionable steps to ensure your brand is recognized and remembered: Repetition for recognition. Emotional triggers that leave lasting impressions. Consistent brand cues across all cha…
  continue reading
 
Loading …
Copyright 2025 | Privacy Policy | Terms of Service | | Copyright
Listen to this show while you explore
Play