A podcast uncovering the science and art behind copywriting and content design - as seen through the eyes of industry experts.
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Copywriting Experts Podcasts
What does it take to create experiences customers love, craft campaigns that captivate, and drive measurable results? Insights Unlocked features candid conversations with the builders, creators, and innovators driving some of the world’s most impactful digital transformations. Tailored for marketing, product, UX and CX leaders, each episode delivers actionable insights to help you create customer-first strategies and stay ahead in today’s competitive landscape. Each episode is about 30 minut ...
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Roger Dooley is the author of Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing, and has been studying the effects of psychology, behavior research, and neuroscience on persuasion and marketing in business, leadership and everyday life. In every episode, Roger shares brain-oriented tactics, along with the expertise of his guests, to increase persuasion with concrete, research-based neuromarketing advice. Guests include best-selling authors and thought leaders like ...
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Here on The Fiction and Copy Decoded Podcast, you'll discover how fiction and copywriting borrow from each other, and how you can use one (or both) to grow in your writing skill.
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ill communication: copywriting tips & sales strategies for small businesses
Kim Kiel - Marketing & Copywriting Strategist
As a small business owner, you know copywriting is one of the essential “skills to pay the bills.” But how often do you sit down at your laptop and struggle with knowing what and how to write? You’re not alone. It’s difficult to write your own copy (even for pro copywriters). Plus, when you’re juggling a family, clients, and a team... there just isn’t enough time in the day to do it all. It’s why sending an email to your list or updating your website never gets crossed off your to-do list. E ...
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Learn LinkedIn Ads strategies and best practices battle-tested from over $100M in online advertising across 300+ companies. Get a masterclass on the best practices. Stay up to date on the LinkedIn Ads platform. LI Ads is constantly releasing new features. Marketing is constantly evolving. Keep your finger on the pulse so that you can get the best results from your marketing campaigns. Hear from experts who will provide insights into all things advertising. Learn ad creative best practices, c ...
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Tap the brains of some of the greatest masters of writing of all time including Ted Nicholas, John Carlton, Denny Hatch, Melvin Powers, Mike Pavlish, Carl Galletti, Brian Keith Voiles, Gary Halbert, Joe Vitale, Bob Bly, Ben Settle, Eugene Schwartz and more and cut years off your education right now!
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Talk Copy to Me is your go-to resource for transforming your business's message into meaningful connections and measurable results. Whether you're diving into SEO, crafting website copy that converts, or building your brand's story, each episode delivers actionable strategies you can implement right away. Your host, Erin Ollila, is a sought-after content strategist and SEO expert who's helped brands like Oracle, Amazon, Hills Pet—as well as many other billion-dollar brands and itty bitty bus ...
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Liz Theresa helps you launch and build online businesses they love! This weekly podcast helps entrepreneurs overcome the mental, financial, and emotional hurdles of starting or scaling a business by sharing personal stories and valuable pieces of advice from guest experts. Liz on Biz® covers topics including but not limited to life, lifestyle, the choices you make, finding your purpose, personal brand advice, copy, writing professionally, copywriting, blogs, blogging, branding, going viral, ...
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Welcome to the FreeDive Podcast, your go-to source for all things digital marketing! Join hosts Kristy and Anna-Lynn every Tuesday at 5 AM EST as they dive deep into the dynamic world of digital marketing. From SEO strategies and social media trends to the latest in AI and video marketing, we cover it all. Brought to you by Seapoint Digital, a leading digital marketing agency, our podcast offers valuable insights and practical tips that have propelled us to success in the industry. Whether y ...
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The Making a Marketer podcast covers marketing and business strategy & tactics for all experience levels. We have top industry marketing experts on our shows, and we have a great time! Hosted by Megan Powers and Jen (Cole) Larsen since 2017. If you’d like to be on the show, please fill out this form: https://bit.ly/MaMInfoForm
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Where small business meets your favorite pair of slippers. A little quirky, not too buttoned up, one less accessory, ahhh… just right. Welcome to Small Business Casual, where we focus on designing sustainable, cozy, and thriving businesses tailored to your LIFE. Not the other way around! From general business and marketing to making sense of the behind-the-scenes chaos, I’m Emily Aborn, your host and Small Business Copywriter! I’m here to walk alongside you as we make running our businesses ...
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The Brand You Podcast with Mike Kim helps you showcase your unique expertise and build a profitable business around your personal brand. Each episode blends real-world strategy with actionable tips in personal branding, marketing, copywriting, consulting, business, and coaching — so you can attract the right clients, grow your influence, and do more of the work you love. Mike Kim is the Wall Street Journal best-selling author of You Are the Brand, a proven guidebook that has helped entrepren ...
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Copywriter, Content Marketing Expert, Social Media Marketer » Faith. Business. Fun. Podcast
Marlee Ward
A Modern Day Renaissance Woman
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The AI Marketer's Playbook is an actionable podcast focusing on AI and marketing. Each episode covers AI strategies, tools, and trends that are changing marketing. Listen to interviews with industry experts, analyze case studies, and get practical tips. This podcast is for anyone looking to leverage AI in marketing to improve results. Tune in to stay updated on AI marketing.
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Welcome to "Amplify Your Authority." Where innovative marketing meets heart-centered entrepreneurship Solo business owners will find a blend of powerful marketing strategies and AI-driven insights to help them strategically integrate AI into their business. Join me, Marisa Shadrick, an award-winning international speaker, a Ray Edwards Certified Copywriter, and a personal branding expert, as we navigate the ever-changing online marketing world. ✅ Smart, Sustainable Marketing – Grow your busi ...
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Take a deep dive into the world of SEO and digital marketing with SE Ranking DoFollow Podcast. Actionable insights, latest trends, and thought-provoking case studies from seasoned experts and practitioners. In this SEO podcast, professionals and business leaders from all over the globe come together to help their less-experienced peers cut through the noise and catch them up on all the latest SEO advancements and developments.
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A weekly digital marketing podcast with listeners in over 190 countries worldwide.The Digital Marketing Podcast combines interviews with global experts, together with the latest news, tools, strategies and techniques to give your digital marketing the edge. Perfect for your daily commute, the podcast aims to be both entertaining and informative. Produced by Target Internet and hosted by Daniel Rowles, Ciaran Rogers and Louise Crossley. Find out more at targetIniernet.com/podcasts
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We sit down to chat with experts from all over the SaaS industry to explore their journey to where they are today. Their successes, their failures and everything in between. Produced by the very talented Alex Radford, and hosted by the much less talented Jon McGreevy, SaaSy as F**k aims to help anyone who wants to work in SaaS, or already does. saasyasfuck.substack.com
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Welcome, entrepreneurs! Jeanne Willson and Kirsten Graham here and we host the Six Figure Business Mastery Podcast, your go-to resource for all things business, outsourcing and marketing. Every week, we dive into the essential topics that fuel your business growth. From mindset shifts to video marketing strategies, copywriting to course creation, we cover a wide spectrum to fast-track your success. We know that each business has unique needs, so every week you can expect a dose of inspiratio ...
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The Recipe for SEO Success podcast helps you expand your understanding of all things Search Engine Optimisation and learn from experts you can trust. Listen to award winning SEO copywriting and Consultant Kate Toon chat with her expert guests about all things Google including: -Optimisation tips and techniques -The latest SEO news and updates -Real life SEO case studies and critiques -Focus on different aspects of SEO from link building and local to ecommerce and engagement.
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A podcast for authors who want to improve their copywriting skills and create better book descriptions. Hosted by author Jim Heskett and copywriting expert Abigail Dunard.
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Amy Porterfield is a marketing strategist helping entrepreneurs build their business online.
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Whether you're a seasoned entrepreneur or desperate to quit your day job, this show has you covered. Hosts Chalene and Brock Johnson bring both perspectives - whether your goal is to earn extra income on the side, or take the growth of your online business to the next level. Get top tips to build social media, grow your email list, develop digital marketing strategies, boost automated sales and create additional streams of income on a limited budget. Learn to share your story and convert fol ...
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Email Swipes | Email marketing teardowns for SaaS brands
Nikki Elbaz | Email marketing strategist for SaaS brands
How do you sell a $20,000 product to a busy school principal who’s never heard of your brand? How do you win back public favor when the NY Times slams your company? How do you build community when your huge Earth Day initiative is shut down by a global pandemic? You send an email of course. These are real challenges that real SaaS brands faced – and solved – with email marketing. Listen in on SaaS email marketing experiments that worked – and didn’t – to inform and inspire your own SaaS emai ...
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Discover conversion rate optimization (CRO) techniques that have been used to grow many of the world's biggest web companies—plus hundreds of smaller, market-leading companies in over eighty different industries.
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The SEOLeverage podcast helps you, as a growing business, attract qualified website visitors via search marketing. Topics like SEO, Google Ads, and Remarketing strategies, but also segmented social media and e-mail marketing find a place here. This is the show to follow if you want to grow your online business! SEOLeverage is an International SEO agency with over 20 years of SEO experience. We help companies from all over the world to have more leads and sales with our SEO Services. Gert Mel ...
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Welcome to The Art of Online Business podcast, your go-to source for practical tips and strategies to boost profits and impact in your online business, WITHOUT the hustle. Join fellow online course creators and coaches as we dive into things like • sales and marketing optimization, • and systems and processes • funnels and of course • Facebook & Instagram ads for seamless scaling! Hosted by Kwadwo – sounds like [QUĀY.jo] – a & Facebook Ads Strategist for 6 & 7-figure online course creators, ...
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Email Marketing Insiders is a weekly podcast hosted by Mike Eyo (Max Your Sales) and Jason Webb (Emailforce). The duo share cutting edge email marketing strategies that will grab your reader's attention and compel them to click...You will also hear from today's most successful online entrepreneurs, which means you can get ACTIONABLE ADVICE on what's working RIGHT NOW. Each episode features golden nuggets of knowledge, internet resources, and action steps. Learn little-known email copywriting ...
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SEO for Established Entrepreneurs: The Basic B
Brittany Herzberg | SEO Strategist, Consultant, & Coach
As an established entrepreneur, you find yourself “stuck” relying on social media as your main marketing strategy. Whether you love or hate social media, I’ve got news for you… There’s a better, more sustainable way to market your business—using SEO! This show delivers actionable tips to help you maximize your marketing efforts, attract more of those warm-to-hot leads, & (finally) get your questions about SEO answered! We’ll cover questions like: How does improving SEO help me get found onli ...
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This podcast will show you how to build, launch, grow, and scale a wildly successful online business. Listen to real conversations with proven practical strategies and success stories. You will learn how to generate more traffic, more sales, more profit, and customer lifetime value for your online store. Coming to you from the online marketing experts at Voy Media, here is your host Kevin Urrutia. We bring a rotating lineup of experts to analyze the week in content marketing, copywriting, em ...
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This is Customer Show—the podcast that explores what makes people tick, click, and buy. Every week host Katelyn Bourgoin talks to global experts in topics like buyer psychology, conversion copywriting, and advertising. Each episode will make you smarter and make you laugh. So if you want to figure out how to get (and keep) more happy customers, listen up because we’ve got the answers.
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Welcome to Be Seen Blogging with your host Jen Miller, Professional Blogger, Author and Founder of Need Someone To Blog. The Be Seen Blogging Podcast delivers pro content marketing tips and empowers small businesses, entrepreneurs, and bloggers to master the essentials of successful copywriting conversion and reader engagement. Listeners gain real-world insight through tips, tools, story and expert instruction, delivered in under ten minutes. Learn more at NeedSomeoneToBlog.com.
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Just Add Hustle Podcast | Marketing, Mindset And Business Ideas For Writers
T Paul Buzan: Copywriter & Marketing Consultant
Just Add Hustle is a podcast for wealth-minded writers who are looking for actionable advice, proven strategies, and real world examples on how to make money writing. Your host, Paul Buzan, brings you interviews with brilliant copywriters, authors, entrepreneurs, publishers and other experts who profit from the written word. These guests reveal their secrets for freelance writing success, Kindle publishing, little-known writing opportunities, email marketing and more. If you’re ready to enjo ...
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The Entrepreneurial Success Podcast is for Female Entrepreneurs who are eager to learn more about developing their own online businesses, or even grow their existing business to the next level. All the Episodes are geared with tips, techniques and actionable information from amazing International Female Entrepreneurs who are experts in their own niches and industries.
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Are you an ambitious, value-driven female entrepreneur ready to scale your business to seven figures with copy that actually converts? Welcome to 7-Figure Copy with Gina Whitehouse, the podcast for value-driven women who want to attract high-ticket clients, build authority, and grow their business through the strategic use of high-converting copywriting. Hosted by Gina Whitehouse, your expert go-to conversion copywriter who understands the challenges of scaling without sacrificing your time, ...
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Welcome to the Pregnancy & Postnatal Entrepreneur's Collective podcast, hosted by Niamh Cassidy, the founder of the Collective. Niamh is a childbirth educator and lactation consultant. She initially started her childbirth education business as a side hustle alongside working full time in social care. Starting her own business wasn't easy for Niamh, as she found it hard to fill her classes and get lactation clients, even when she quit her fulltime job. She worried about 'the competition' and ...
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Copy & Content with Jon Cook: For Speakers, Coaches, and Experts Who Actually Give an 'Ish'...
Jon Cook | Keynote Content
Spoiler alert: there's an 'ish'-load of information about how to better connect with your audience as a speaker, coach, or industry experts. How do you know what truly works? The Copy and Content podcast features episodes obsessed with helping you better serve your audience. Keynote Content founder and Copy and Content host Jon Cook shares insight and interviews in the areas of speaking, copywriting, content creation, branding, and marketing. Learn you-proof tactics and processes that work. ...
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Ready to leave the small business struggle behind? The “School for Small Business” podcast supports small business owners in scaling a business that is profitable, purposeful, and doesn’t leave you burnt out. No matter whether you run your business online or you own a brick-and-mortar, you can expect our world class experts to support you with mindset, tactics, and everything in between so you can have the business you dreamed of. Based on our lived experience, we know that small business CA ...
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B2B marketers and sellers, welcome to the Revenue Era — where conversations are the new B2B currency. Through the power of conversations with Drifters, customers, and special guests, Sammi Reinstein (one of Drift’s own conversation experts), explores how a focus on things like copywriting, web experience, and team alignment can accelerate revenue for your business. Leave each episode feeling empowered with the knowledge you need to start your next conversation.
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A fun and down-to-earth podcast dedicated to helping you launch and grow your brand online by injecting it with a whole load of personality and creating content that turns followers into loyal fans. Hosted by Nell Casey – founder of creative copywriting agency Fete Creative – this podcast gives you the low down on all things ecommerce copywriting from finding your brand’s voice, writing product descriptions and using social media to connect with your customers. It also features interviews wi ...
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Call to Action is a show about remarkable online marketing success stories and how you can apply the lessons to your own marketing campaigns. You can expect candid interviews with digital marketing professionals and thought leaders featured on the Unbounce blog, actionable tips, actionable tips for improving your conversion rates and exclusive offers for marketing optimization tools, events and resources. Every Wednesday, hear experts in the digital marketing field talk about Conversion Rate ...
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New Frank Kern Podcast with stories, a Frank Kern book, AI Copywriting training, new branding class, client stories, AI ad examples, AI sales letter examples - and more! Frank Kern Mass Control 2026? Maybe. Frank Kern has been advising entrepreneurs like you all day, every day, since 1999. This is his podcast. More at FrankKernPodcast.com. Brought to your by https://ojoy.ai
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3 Steps to Get Found on Google (NO Posting on Social for Sales Req’d)
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10:11📲 Text me! (Add your email or IG handle in the message if you want a response 😉) [Ep 134] If you’ve been with me & the podcast through 2025, you might’ve noticed this shift—I’ve gotten really clear on what the process is that I take my clients through, the results they get, AND just how quickly this process works. And today? We’re digging in deeper…
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Episode 8: Margo Stern on approaching interviews as design problems, and the secret to driving content design advocacy
27:47
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27:47In this episode, we speak to Margo Stern, author of "Good Job: Designing Interviews and Interviewing in Design", and Staff Content Designer at Lyft. As well as explaining how interviews can be approached as design problems, she discusses the impact of AI on content design, and explains why the content design roadshow is dead! Get your copy of the '…
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Looking back and ahead - 11 reflective prompts to set achievable goals for business and life in 2026
12:37
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12:37It's that time of year when everything feels like a whirlwind - wrapping up business, closing final sales, and creating holiday magic for the whole family. If you're heading into 2026 feeling a little disheveled and disorganized, this episode is for you. I'm sharing 11 powerful reflection prompts to help you honour your wins from 2025, release what…
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[#14] The Unarmored Life and Making Peace with Peace
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5:02Watch on YouTube » Read this episode » Welcome to that in-between liminal week and a half between Christmas and New Year's. Every so often we get lucky and score two weekends during this stretch, and this year is one of them. This is one of my favorite times of the year. Despite the commercialization, this period is a rare cultural pause. A collect…
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Reclaim Your Brain: Breaking Free from the Algorithm
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31:09Text Emily! “Our brains are sprinting while clocks stay still.” - Researcher, Helena Grieve In 2024, a Cambridge physics team tracking circadian data noticed the average human day feels 8% shorter than ten years ago—even though atomic time hasn’t changed. The cause: information velocity. The average person now consumes more data in a week than thei…
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Working with a Marketing Virtual Assistant and a Software VA // Lameka Weeks
27:49
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27:49Thinking about working with a marketing virtual assistant but not sure where to start? In this episode, Lameka Weeks joins Kirsten Graham and Jeanne Willson to share real business outsourcing success stories and practical strategies to help entrepreneurs delegate effectively and scale sustainably. Discover virtual assistant onboarding tips, how to …
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Should You Run Ads for Your Course Launch? A $66,907 Case Study
1:06:06
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1:06:06Megan Yelaney is a business strategist who’s helped over 1,000 coaches grow their brands by getting crystal clear on what makes them actually different, and using that to create demand. Get the 48-Hour Ad Fix Audit Get access to The Edge Led Launch System (only $47, normally $147), a workshop that explains how Megan generated $166k from two l…
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Why the evolving role of designers changes everything with Lacey Fabrizio
13:06
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13:06Episode page: https://bit.ly/3KT962a As we head into 2026, design is no longer just about aesthetics—it’s about strategy, collaboration, and customer empathy. In this episode of Insights Unlocked, Nathan Isaacs sits down with Lacey Fabrizio, Principal Solution Marketing Manager at UserTesting, to discuss the major shifts happening in the design and…
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What I Wish I Knew Before Starting an Online Business
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26:43What I Wish I Knew Before Starting an Online Business: 9 Fresh Tips for Solo Startups! Starting an online business today looks different from how it did a few years ago. After years of building, refining, and working with solo business owners, I’ve had time to reflect on what actually matters and what keeps everyone busy, but unsuccessful. In this …
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Over 80,000 (and counting) businesses have paid me for marketing advice. And for most of them, one of the biggest "sticking points" is the copy. But not what you think. The hardest part isn't writing the words. It's finding the Hook. The Big Idea. The Angle. Once you have that, the rest is easy. But finding it usually takes forever. So today, I'm g…
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Why SEO & Grow Students are FINALLY Getting Leads from Google
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15:45📲 Text me! (Add your email or IG handle in the message if you want a response 😉) [Ep 133] In SEO & Grow 🌱, I get to work closely with business owners to help them understand, implement, and learn how to maintain their SEO, so it can actually be that sustainable marketing strategy it's built to be. I really love teaching! It's the biggest reason why…
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The Inside Scoop with LinkedIn's Tanner Stolte
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40:53✨ In this episode, we're joined by Tanner Stolte, Senior Enterprise Client Solutions at LinkedIn, for an inside look at what's really happening behind the platform. From making the leap from agency life to working inside LinkedIn, to enterprise-level strategies, attribution, AI, and emerging ad formats, this episode is packed with practical insight…
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Copywriting That Feels Good with Evie Tevares
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24:57Welcome back to Small Business School! In today’s episode, Staci sits down with copywriter Evie Tavares to unpack what ethical, emotion-led copywriting really looks like and why trust matters more than tactics in today’s marketing landscape. From ditching false urgency to navigating AI without losing your voice, this conversation is a refreshing re…
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Ep. 352: Why Everybody and Nobody Is an Expert
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6:11Depening on the circumstances, yes, and no.
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As 2025 comes to a close, this final solo episode of Small Business School is a heartfelt reminder that leadership isn’t always about pushing forward, sometimes it’s about knowing when to pause. In this short but powerful solo episode, Staci shares why she’s intentionally stepping back for the final weeks of the year and invites listeners to do the…
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Build Brand Momentum Through Strategy in the New Year with Bri Seeley
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46:05Re-release time! On this one we bring back Bri Seeley, an award-winning businesswoman (originally posted as episode 154--the final ep. of season 7). Bri shares her insights on maintaining balance while pursuing ambitious goals, the importance of a cohesive marketing strategy, and the evolving role of social media in business. As many of us are doin…
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Top 6 marketing & copywriting trends for 2026
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22:52The marketing landscape is shifting fast, and 2026 is gonna reward business owners who prioritize clarity, humanity, and true community over viral trends and algorithm chasing. In this episode, I'm sharing the six marketing and copywriting trends I'm seeing that will define success in the coming year - from community-driven business models to gener…
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The Housefly Effect and Other Nudges That Change Behavior | Brainfluence
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29:09In this Brainfluence episode, host Roger Dooley sits down with behavioral scientist Eva van der Broek and advertising creative Tim den Heijer, co-authors of the intriguing new book, The Housefly Effect: The Nudge Psychology That Steers Our Everyday Behavior. Together, they dive into the quirky yet profound ways that tiny changes—think a simple hous…
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[Debate] Budgeting for multi-engine search: Where should your next $10K go?
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37:41At SEO Foresight 2026 on December 9, join widely respected voices in search—Barry Schwartz, Melissa Popp, Erin Sparks and Grace Frohlich—for a grounded discussion on how teams are planning budgets across today’s multi-engine landscape. With Google’s AI Mode reshaping results and “answer engines” gaining traction, this session compares real-world ap…
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Build A $50K Marketing Campaign With AI (Full Masterclass)
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22:56Everyone says you can sell more stuff with AI. But if you've actually tried to use it, you probably found out that it writes stuff that isn't any good. Or you have to spend all day typing perfect prompts. That's a pain and it takes forever. (And it still totally sounds like AI wrote it.) So, today I'm going to show you how to write an entire market…
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[#13] My 14-Year Old Niece Interviewed Me About Influence and Personal Branding
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18:24Watch on YouTube » Read this episode » During her visit to New York City, my (sweetheart!!!) niece Nylah asked if I could help with a school project on social media and influence. (She thinks I'm an actual influencer, haha.) We braved the winter weather and did an interview while walking towards the Museum of Natural History. I always tell people t…
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Text Emily! Every year teaches us something. (well, probably a lot of somethings). This year's lessons changed my life and business from the inside out. It was a year of sneaky, quiet, LOUD lessons and hard truths that made me question everything and get clear and grounded on what matters most. In this special end-of-year episode, I'm sharing my 3 …
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The Missing Link: Understanding Your Natural Abilities // Susan Angermann
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34:42In this insightful episode, Susan Angermann joins Kirsten Graham and Jeanne Willson to reveal the missing link to unlocking your full potential — understanding your natural abilities and how they influence your success, productivity, and relationships. Discover how to optimize your mental energy, improve productivity with less stress, and identify …
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E394 - Amanda Botfeld - Go! Finally Get Your Book Done
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34:06In this episode, Liz welcomes Amanda Botfeld, published author and founder of Finally Get Your Book Done. Amanda shares how her co-creative, live book-writing process transforms the often isolating and costly ghostwriting experience—especially for women seeking to share personal memoirs. The conversation covers the uniqueness of her service, why tr…
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Do You Really Need Separate Warm and Cold Meta Ad Audiences?
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2:16Running Meta ads can get confusing fast, especially when you hear people say you should combine all your targeting together. After managing ads for years, I’ve never seen that work well for course creators. Get the 48-Hour Ad Fix Audit Today, I break down why separating warm and cold audiences still matters (even with the Andromeda upda…
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Why AI in user research isn’t replacing real people (yet) with Mario Callegaro
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47:34Episode web page: https://bit.ly/3KUDMzV Episode description: In this episode of Insights Unlocked, host Amrit Bhachu sits down with Mario Callegaro, founder of Callegaro Research and a leading expert in survey methodology and AI-augmented research. Mario brings a wealth of experience from his 15 years at Google and shares practical, thoughtful gui…
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Make Price Irrelevant. (Advanced AI Copywriting)
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20:19Don't use emotion to fight price objections. When a prospect is stuck on the numbers, emotion won't work. You have to fight logic with logic. I break down two Advanced AI Copywriting frameworks that make your price feel completely irrelevant: The "Apples to Oranges" Close and the "Identity Reframe." I'm going to give you the specific AI Prompts tha…
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SEO Best Practice #4: Use Headings to Get Found via AI Search 🔍
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10:46📲 Text me! (Add your email or IG handle in the message if you want a response 😉) [Ep 132] I hate to break it to you, but… you’ve been doing headlines all wrong. ❌ I know we tend to go vague with our headings & use them almost as a throw away in copywriting, but this is NOT the place to do either of those things! Headings don’t just matter on blog p…
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2026 Predictions: How Solopreneurs Can Thrive with AI
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20:09Ready to stop wearing all the hats in your solo business? In 2026, AI integration will be as common as using your smartphone. But if you’re a solo business owner who feels behind or overwhelmed by all the new tools, you’re not alone. In this episode, I break down how to use AI and why strategy, simplicity, and your authentic voice are the keys to g…
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60 | Christian Pelli on Building Outbound AI for 1% Sales Performance
46:18
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46:18What happens when AI meets the sales stack? Christian Pelli, founder of We Are No Code, is back with Outbound, an AI-powered platform simplifying cold outreach for GTM teams and founders. On The AI Marketers Playbook, he breaks down how AI is revolutionizing B2B sales — from scraping ICP data to automating research, qualification, and messaging. Tu…
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From Cleaning Buckets to a $9M Brand: The Mint Cleaning Founders Tell All
32:26
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32:26Welcome back to Small Business School! In today’s episode, Staci sits down with Monika and Robyn, the brilliant (and hilarious) founders of Mint Cleaning. What started as two moms walking together in a small town quickly evolved into a booming cleaning business and eventually a multi-million-dollar product line. The duo shares how they navigated un…
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Ep. 351 What Leap Day Can Teach You About Writing and Life
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3:37
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3:37After all, Leap Day doesn't show up every year...
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What’s saving my life right now - December 2025
18:14
18:14
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18:14In this episode, I'm taking a pause from the business hustle to share what's actually keeping me grounded and functioning during this busy season. Hear all about my new skincare obsession (complete with a quartz roller that resets my entire nervous system) to a spa subscription that's forcing me to actually take care of myself, plus the weirdest li…
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Ep. 67 The Birth of a Business: How to turn a Personal Need into a Product
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33:40In this episode of The Pregnancy & Postnatal Entrepreneurs Collective Podcast, I’m joined by the brilliant Brónagh Davidson, founder of My Pregnancy Journals — a beautiful Irish brand born from one mam’s real-life experience, frustration and deep desire to create something meaningful for her own children. Brónagh shares openly about the surprising …
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Contractor Marketing in 2026: How AI Is Changing Home Services
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55:39In this week's episode, Bill sits down with contractor and business owner Jason White to unpack the real world of contractor marketing. From building a business through SEO and reviews to adapting as technology and AI reshape the home services industry. They dive into the shifts happening in 2026, the future of automation, and what small businesses…
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Business Builders (Pt.45) Stepping Into Your CEO Era: What Was Actually Worth Your Time This Year
12:41
12:41
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12:41In this episode of the Business Builder Series, Staci kicks off a four-week reflection journey designed to help small business owners assess their year with honesty and clarity. She dives into what truly mattered in your CEO role, where your time created value, and why busyness isn’t the same as leadership. This conversation sets the foundation for…
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Stories Made Them Pay 64% More For The Same Product
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13:06Stories can increase revenue by 376%, but only if you do them right. In one study, scientists proved that adding a fictional story to a cheap spoon on eBay increased its final selling price by 64%. They found the same result with wine, art, and charitable donations (Those used real stories though. They call it the "Rokia" Effect). Stories don't cha…
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[#12] The Messenger Is More Important Than the Message - The New Rules of Personal Branding and Why Content Marketing is Dead
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10:02Watch on YouTube » Read this episode » Content marketing is dead. "How-to" isn't a differentiator anymore—AI can do that better than any of us. What actually cuts through now is the messenger, not the message. In this video, I break down why the shift from "How-to" to "How I…" content matters, how connection beats conversion, and why wisdom earned …
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2025 Podcasting Debrief: Insights & Wisdom to Guide Your New Year
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46:11Text Emily! As you will hear in this episode, podcasting can change your life. Each year, I love the opportunity to reflect and learn from what went WELL, what didn't go so well, and what NEW things I want to experiment with and try in the coming year. In this episode, I share industry reports with data and stats, plus 7 takeaways full of insights …
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The Big Debate: Non Keyword Signals - AI Chats & Privacy
15:22
15:22
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15:22In this episode of The Digital Marketing Podcast, Daniel Rowles and Ciaran Rogers dive into one of the most significant shifts in digital marketing: the rise of non keyword signals and what it means for search, privacy, and the future of campaign targeting. With AI-powered ad platforms like Google's AI Max and social algorithms driven by behavioura…
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Bookkeeping for Small Business Owners: Master Your Finances and Avoid Costly Mistakes // Kirsten Graham
17:37
17:37
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17:37Struggling to keep your business finances organized? In this episode, Kirsten Graham and Jeanne Willson share essential insights on bookkeeping for small business owners to help you save money, avoid mistakes, and grow your business with confidence. Discover practical bookkeeping tips for entrepreneurs, learn to avoid common bookkeeping mistakes, a…
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E393 - Mel McSherry - What Happens in the Hallways?
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36:02In this lively and insightful episode, Liz welcomes Mel McSherry, an international business and life guide, to talk all things human design, sustainable business, and personal growth. The conversation ranges from personal anecdotes about navigating difficult people to deep dives into how human design can shape the way entrepreneurs run their lives …
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