Asger Olsson’s Diary is a podcast where I share thoughts, lessons, and stories from running a marketing agency, investing in e-commerce brands, and navigating life as an entrepreneur. Over the years, I’ve managed more than €80M in ad spend, and along the way picked up plenty of wins, failures, and lessons learned along the way. No scripts, no polished speeches - just honest reflections on business, creativity, and whatever else is on my mind. My own personal diary.
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Asger Olsson Podcasts
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Your Influence Is the Bottleneck: Stop Doing, Start Leading - Ep 4
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9:11
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I had the right people, the right service, and a solid model, yet we stalled. The issue wasn’t skill; it was me leading like an individual contributor, parachuting into client work and quietly killing ownership. In this episode, I share how shifting to clear communication, simple systems, and real autonomy unlocked the team—why not taking over, inv…
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Most people bend their lives to fit the crowd - then resent themselves for it. In this episode, I talk about dropping the guilt around wanting more, the three-week reset that helped me audit everything (socials off, deep reflection, notebook out), and the shift from quantity to quality: clearer rules, saying no, and designing life like a business. …
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These 6 minutes might just save your business - Ep 2
6:57
6:57
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A business that stops failing has already stopped growing. In this episode, I share what I learned when my team hit a standstill, why avoiding mistakes kills innovation, and how building a culture where people feel safe to fail is the only way to keep a company alive long-term. Asger Olsson’s Diary is a podcast where I share thoughts, lessons, and …
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At some point in the journey, every entrepreneur has to decide whether they’re truly committed. In this episode, I share what I’ve learned about stepping fully into the role of founder and leader—the trade-offs, the weight of decisions, and how even small actions can ripple across your team, your business, and your life. Asger Olsson’s Diary is a p…
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