Most people bend their lives to fit the crowd - then resent themselves for it. In this episode, I talk about dropping the guilt around wanting more, the three-week reset that helped me audit everything (socials off, deep reflection, notebook out), and the shift from quantity to quality: clearer rules, saying no, and designing life like a business. Don’t take a vacation to escape - change the route, fix recurring problems, and trade them for bigger, better ones.

Asger Olsson’s Diary is a podcast where I share thoughts, lessons, and stories from running a marketing agency, investing in e-commerce brands, and navigating life as an entrepreneur. Over the years, I’ve managed more than €80M in ad spend, and along the way picked up plenty of wins, failures, and lessons learned along the way.

No scripts, no polished speeches - just honest reflections on business, creativity, and whatever else is on my mind. My own personal diary.

Learn more about what i do here.

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