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Content Inc. is for entrepreneurs and startups who want to be big - not by creating and selling more products and services - but by developing a loyal audience through remarkable content. Podcast creator Joe Pulizzi, known as the "godfather of content marketing," believes that most small businesses and startups are going to market in the wrong way. Instead of leading first with product, Joe believes entrepreneurs should be building audiences...then they can sell whatever they want. Each podc ...
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This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose
Joe Pulizzi & Robert Rose
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Joe Pulizzi and Robert Rose, two of the most well-known experts in the content marketing space, talk about the latest content marketing trends and discuss how businesses can use content to attract and retain customers. Each podcast show features a discussion of content marketing headlines, rants from Joe and Robert on what's going on in the industry, and a "This Old Marketing" example from the past (that we can learn from). Always useful, entertaining and never more than 60 minutes.
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How do you get into user experience? Learn from the experts how they got into UX and how you can too!
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Top content marketer Christoph Trappe and guests share tips on connecting better with buyers. Named a Top 5 storytelling podcast, a Top 125 podcast to listen to in 2025, and a Top 1.5 percent podcast in the world. A million downloads and counting. Listened to and watched in 100-plus countries. Available on all major podcast channels, live and DBTV. Guests have included: Joe Pulizzi Michael Brenner Kristina Podnar Scott Brinker Seth Godin Barry Schwartz ... and more. Produced by Trappe Digita ...
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The REACH OR MISS podcast is about the customer focused entrepreneur. Hayut Yogev chats with Guy Kawasaki, John Lee Dumas, Michael Stelzner, Kate Erickson, Chris Brogan, Mark Schaefer, Joe Pulizzi, Marcus Sheridan and more successful entrepreneurs and opinion leaders about their Customers Approach and Focus. The goal is to help entrepreneurs and startup founders to reach business success with the right strategy, marketing and sales approach.
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Great story-telling is at the centre of any great marketing philosophy so Bryan Adams, CEO of digital marketing agency Ph.Creative takes this a step further to hear the invaluable thoughts of his favourite marketing experts, including Seth Godin, Joe Pulizzi and Brian Clark. Thankfully, they were kind enough to take some time out of their schedules and answer the questions we’d all love to ask!
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The Business of Marketing podcast discusses how to win in the current marketing landscape. Hosted by A. Lee Judge, Digital Marketing Consultant along with a Mastermind Group of professional marketers. Stay up to date and sharp on your marketing knowledge while learning from these experienced marketers.
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Listen to one of the world's most popular marketing podcasts, brought to you by brightonSEO every Tuesday. The Internet Marketing Podcast has been hosted for over 17 years, has been downloaded over 2 million times and now boasts more than 700 episodes. Featuring advice from some of the most respected marketers in the world, including Seth Godin, Tim Ferriss, Avinash Kaushik, Neil Patel, Brian Dean, Rand Fishkin and Joe Pulizzi, this is your home for learning the strategies and tactics that w ...
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WP Elevation WordPress Business Podcast
WordPress business specialist Troy Dean featuring Seth Godin, Michael Gerber, Guy Kawasaki, Joe Pulizzi, Andrew Warner, James Schramko, Brian Clark, Ed Dale, Dan Norris and many more.
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The WP Elevation podcast is the premier WordPress business podcast. We bring you interviews with successful entrepreneurs in the WordPress industry to help you build a successful WordPress business.
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The Event Innovator Show is your go-to podcast for fresh ideas and breakthrough strategies in the event industry. Whether you're launching your first event or looking to reignite the impact of an established one, join host Phil Mershon—event strategist, coach, and author of Unforgettable: The Art and Science of Creating Memorable Experiences—as he interviews leading event creators and innovators. Each episode uncovers the secrets behind successful events, exploring everything from cutting-ed ...
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A podcast featuring the leading email marketing and email deliverability experts and email geeks. I am Sella Yoffe, an email deliverability consultant from Israel. I work with global email senders, startups, and email service providers to improve their email deliverability and strategy. Join us in this podcast, where top email marketing and deliverability professionals share their tips and advice. --- Opening music from #Uppbeat (free for Creators!): https://uppbeat.io/t/reakt-music/deep-sto ...
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A video and audio series to help marketing teams grow through unscripted conversations between today's most influential marketing practitioners and thought leaders.
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Welcome to Marketing People, the podcast where we talk to marketing people about how they market to people. Marketing People is hosted and produced by James Richter.
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The Kansas City chapter of IABC, 2012 International Chapter of the Year, includes approximately 200 members, in and around Kansas City, who are employed as communications professionals for major corporations, agencies and non-profit organizations. Many KC/IABC members are self-employed as freelancers or run their own companies. IABC Kansas City also welcomes student members and works with local IABC student chapters serving as a resource for young communicators entering the industry. Learn m ...
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Welcome to the Minds On B2B podcast, I’m your host Dan Harris, VP of Client Success here at Minds On. Our team has designed this show to be more than a podcast. It’s your audio classroom. The guests are our teachers and coaches. Our goal is to have them share their stories and passion for the profession, and at the same time teach us all something we can apply tomorrow.
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An in-depth look at the business of building, growing, and monetizing newsletters. The show for creators who want to monetize their newsletter audience, and business owners who want to generate commerce through newsletter content. Hosted by veteran digital media entrepreneur Kyle Scott, who built and sold a local media business for $25 million, and now operates a network of hyperlocal news websites and newsletters on Beehiiv. New episodes every week.
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**RETURNING NOVEMBER 9, 2021** How the secret mistakes behind marketing and sales professionals drove their future success. Every week, we'll listen to never-before-heard stories from the biggest names in marketing and sales, exclusively discussing their biggest mistakes, why they happened, and then how they managed to achieve greatness anyway. Everyone makes mistakes -- but it's the most successful of us who learn from them... and the bravest ones who come onto the Professional Confessional ...
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Weekly Impact by Lay of The Land is Jim Haviland and Kris Snyder's deep dive into the timeless lessons from Cleveland's most inspiring founders, CEOs, and leaders, alongside timely updates on community developments throughout Northeast Ohio. Join us each week as we uncover the insights and stories that shape our region's professional landscape.
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Find your purpose and unleash the awesomeness within you! Big Wig Nation is the show for wantrepreneurs, entrepreneurs and small business owners looking for inspiration, ideas and actionable advice you could immediately put to work in your life AND your business. Learn from the people who have done what you're trying to do as each POWER PACKED episode delivers a TON of inspiration, ideas and strategies for you to take action on starting today! If you are ready to 10X your life, look no further.
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The boys have finally jumped the shark with this episode. But first, Mark Zuckerberg declares war on the advertising industry. Meta's AI Do-It-Yourself tool will either win big or be fly by night. There is no middle ground. The BBC will push its mission and content into TikTok and Instagram. But is it too late to fight disinformation? Max becomes H…
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Building Company Culture Through Corporate Summits with Cari Watson
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Have you ever wondered how a rapidly growing company maintains its culture and keeps employees connected across hundreds of locations? In this episode, I sit down with Cari Watson, Senior Vice President at Westland Insurance, to explore how their annual Leadership Summit plays a crucial role in fostering connection, alignment, and growth. Building …
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Why Marketing Fails Without Sales Alignment and a Revenue First Mindset with Jennifer Jurgens
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29:08
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Jennifer Jurgens, CEO of 1BoldStep, shares how to reframe marketing as a core revenue function by focusing on measurable outcomes, fixing funnel bottlenecks, and driving customer retention. From aligning with sales to applying Lean principles across the revenue cycle, Jennifer explains what it really takes to prove marketing’s value and earn a perm…
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Why do we fail? Most people don't fail because they're lazy. They fail because they're leaking energy in a thousand directions. Every half finished idea, every shiny new opportunity, every unread email and open tab, it all adds up. It chips away at your time and your clarity and your willpower. Creators, especially content entrepreneurs fall into …
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UX Pathways - Season 3 Episode 12: Branden Schossler
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Discover the unique user experience path that Branden Schossler, Co-Founder / Producer at World Crafters, followed in this twelfth episode of Season 3.In this episode of UX Pathways, Branden Schossler shares his journey from performing at kids’ birthday parties to co-founding World Crafters, a company that creates large-scale immersive events blend…
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Buckle up! AI is driving now. Zuckerberg at Meta AI doubles down on their cure for loneliness and more friends, but have taken out any sort of safety precautions. We need to be worried. Very worried. Trump wants to tariff the movie business. Tell me exactly how that would work please? And Virginia signs a social media scrolling reduction that won't…
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How to Build a Scalable Content Engine That Boosts Visibility and Saves Budget
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In this special internal episode, A. Lee Judge and Marc Raco from Content Monsta unpack how companies can build content engines that deliver consistent visibility, authority, and demand—without burning out their teams. They reveal why framing matters when selling marketing initiatives internally, how to build a content engine from expert conversati…
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From Contacts to Connections: Crafting Community for Your Conference with Katie Brinkley
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Are you ready to take your event marketing to the next level? In this episode, I sit down with Katie Brinkley, a social media strategist with two decades of experience and author of "Social Shift." We dive deep into the world of community building and effective social media strategies for event organizers. The Power of Community How online connecti…
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We've been doing side hustles wrong since they were first invented. Most people are in a job they hate, and do a side hustle they love. Time to flip the script. Immediately. ------- Like this episode? SUBSCRIBE on Apple, Spotify or Google. See all Content Inc episodes at the Content Inc. podcast home. Get my personal newsletter today and receive my…
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UX Pathways - Season 3 Episode 11: Ana Sofia Gonzalez
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Discover the unique user experience path that Ana Sofia Gonzalez, Principal Product Designer at Microsoft, followed in this eleventh episode of Season 3.Ana Sofia Gonzalez, Principal Designer at Microsoft, leads design efforts for Copilot Studio, focusing on using AI to create intelligent agents. She shared her nontraditional journey from being a m…
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The Rise of the Content Entrepreneur - Research [Special Episode] (478)
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Special episode breaking down the state of content creators, content entrepreneurs and how marketers fit in. Including: The Rise of Creators in 2025 Renting vs. Owning The TikTok Effect Community as Currency Revenue Mix How to Get Rich as a Creator Here's a link to the complete study. ----- This week's sponsor: You don't become the world’s most val…
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Why Every Modern Marketer Needs to Master Prompting and Embrace AI for Growth with Pam Didner
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Pam Didner, B2B marketing expert and author of The Modern AI Marketer, joins A. Lee Judge to break down why prompting, automation, and AI-driven workflows are now critical for marketers. She shares practical frameworks for individuals, teams, and enterprises - and explains why focusing on workflows (not tools) is the key to staying competitive. If …
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Crafting Magnetic Events Your Attendees Will Rave About: Insights from Amanda Lea Kaiser
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Are you ready to take your events from good to extraordinary? In this episode, I sit down with Amanda Kaiser, a researcher and engagement expert who has conducted over 477 interviews to uncover the secrets of attendee engagement. We explore how to create memorable experiences that keep participants coming back year after year. The Heart of Engageme…
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Career Longevity Is the New Retirement Plan (493)
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The old model was simple: work 40 years, retire, live off savings. But in today’s world, career longevity is the new retirement strategy. And that doesn’t mean grinding away at a job into your 70s. It means owning things that let you work smarter, with freedom and purpose, for as long as you choose. If you’re a content creator, this is actually gre…
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Do Trump's Policies Help Content Marketers? (477)
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As Tariffs hang over the US Advertising industry, more companies start to look internal. That means internal communications, internal influencers, owned media and more. Could Trump's Tariffs be a boon for content marketers? Google loses their online advertising monopoly case. The boys put on their prediction hats to let you know what will happen. A…
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UX Pathways - Season 3 Episode 10: Kate Moran
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Discover the unique user experience path that Kate Moran, Vice President, Nielsen Norman Group, followed in this tenth episode of Season 3.In this episode of UX Pathways, host Marc Majers interviews Kate Moran, Vice President of Research and Content at Nielsen Norman Group (NN/g), about the evolving UX landscape, the role of AI, and building a care…
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Audacious Marketing to Stand Out in an AI World with Mark Schaefer
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Best-selling author Mark Schaefer shares how marketers can thrive in AI by leaning into what machines can’t replicate: creativity, community, and courage. Drawing from his latest book Audacious, Mark breaks down how to create standout content, build trust through word-of-mouth, and foster shared experiences that make your brand unforgettable. Grab …
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Broadway Secrets for Electrifying Your Next Event with Wendee Lee Curtis
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Have you ever wondered what makes Broadway performances so captivating and transformative? In this episode, I sit down with Wendee Lee Curtis, a Broadway veteran with decades of experience, to uncover the secrets behind the magic of theater and how they can be applied to create unforgettable events. Wendee shares her journey from a young girl dream…
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What If You're Building the Wrong Business? (492)
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If it succeeded exactly as it’s going now, would you be happy with where it takes you? If not, change it. You’re not too far down the road. You’re not locked in. The beauty of being a creator is you get to rewrite the rules. You don’t need to scale. You need to align. And that’s the difference between being busy and being free. ------- Like this ep…
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Sam and Elon's Billionaire Pillow Fight (476)
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The boys are back with news that OpenAI (led by Sam Altman) is considering a social media platform that may compete with Elon's Twitter/X. Let's face it...we know what this is really about. Joe and Robert bring it home for you. META's big lawsuit with the FTC gets started. Did Zuckerberg grease the skids enough to get this one through? Creator Econ…
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Jakub Olexa, Founder and CEO of Mailkit and Omnivery, discusses Non-Human Interactions (NHI) in email marketing
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Welcome to episode 12 of emailgeeks.show, the podcast where email enthusiasts from around the world share insights on email marketing, deliverability, and strategies. Hosted by Sella Yoffe, an email deliverability consultant, this episode features Jakub Oleksa, founder and CEO of MailKit and Omnivery. Together, they delve into the fascinating world…
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Unlocking CMO Success and Strategies with Drew Neisser
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Drew Neisser, author of Renegade Marketing and founder of CMO Huddles, shares what he’s learned from interviewing hundreds of top CMOs. He reveals how the best marketers earn trust in the C-suite, build real influence, and prove marketing’s value through smart business alignment. From building pricing power to reshaping internal messaging, Drew exp…
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The Greatest Example of Content Marketing in History (491)
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For over 80 years, VOA has helped to build support (and fandom) for America. It's been one of our silver bullets for freedom and democracy that no one ever really talked about. Simply put, the Voice of America has been one of the greatest marketing vehicles for the United States ever created...and...perhaps... the best ever. Three weeks ago all fun…
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UX Pathways - Season 3 Episode 9: Joe Pulizzi
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Discover the unique user experience path that Joe Pulizzi, Founder, The Tilt, followed in this ninth episode of Season 3.
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Thou Shalt Build on Rented Land (475)
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1:13:06
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Has AI finally killed search? Does Google even matter anymore? Must we now build our content on rented land? The boys go through each of these questions and talk about if "do not build your house on rented land" is still a thing. In other news, the TikTok deal is delayed (again). In marketing winners and losers, Joe takes on the Catholic church whi…
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From Maxed Credit Cards to Million-Dollar Events: The Joe Pulizzi Story
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What happens when you bet everything on a dream that most people think is crazy? In this riveting conversation with content marketing pioneer Joe Pulizzi, we explore the high-stakes gamble that transformed the marketing world. Joe reveals how he maxed out credit cards to launch Content Marketing World in Cleveland (of all places!)—a decision that w…
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Everyone has goals. I’m sure you have a few right now you are working on. But if goal setting were a skill, most Americans are failing…significantly failing. When you look at all the math, those who have goals and stick with them have NO competition. ------- Like this episode? SUBSCRIBE on Apple, Spotify or Google. See all Content Inc episodes at t…
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Possibly our dumbest episode yet. Joe and Robert go deep into the dumbery to try to make sense of an incredibly weird (and dumb) week. TikTok is for sale. No it's not. Maybe it is. Will we know this week? Elon Musk merges his two companies into one, creating the dumbest valuation in the history of corporate mergers. And META's AI steals a bunch of …
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Using Behavioral Science in Marketing to Influence Customers with Nancy Harhut
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Nancy Harhut, author of Using Behavioral Science in Marketing, breaks down the psychology behind consumer decision-making and how marketers can apply these insights to drive action. She reveals how small, science-backed tweaks in messaging, design, and pricing can dramatically increase conversions. From the power of social proof to the influence of…
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