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From Zero Network to Full Pipeline – How Nida Ateeq Grew Her B2B Brand
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In this episode of Off to the Valley, I sit down with Nida Ateeq, founder and CMO of Anagar Media, a marketing agency that helps B2B companies transition from brand confusion to pipeline clarity.
Nida shares her journey of moving from India to Canada, launching a business in a new country, and landing her first clients through trust, community, and personal branding. She unpacks how she built a thriving referral engine, her top AI tools for scaling B2B marketing, and the mindset shifts required to grow without burning out.
You’ll hear practical insights on:
- Starting a business as an immigrant founder
- Building a strong network from scratch
- Why personal branding is a business growth strategy
- Leveraging AI to increase marketing efficiency
- Long-game thinking when it comes to sales and community
Whether you’re a founder, freelancer, or marketer, this episode will leave you with playbooks you can start using today.
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