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Inside doTERRA’s Vision: Kirk Jowers on Direct Sales, Wellness Trends, and Leading with Integrity
Manage episode 483852532 series 3652106
What does it take to lead one of the most trusted wellness brands in the world?
In this powerful episode, Jen Kruba-Couch sits down with Kirk Jowers, CEO of doTERRA, Harvard Law graduate, political strategist, and entrepreneur — for a candid conversation about leadership, longevity, and the future of natural health.
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✨ Topics Covered:
✔️ Kirk’s journey from presidential campaigns to essential oils
✔️ Why doTERRA is doubling down on product purity, sourcing, and science
✔️ The real reason direct sales still work—and how Gen Z is embracing it
✔️ How compensation plan changes are creating more opportunity in 2025
✔️ Why doTERRA is thriving while others are closing their doors
✔️ Personal stories about trust, family, and why community still matters
Whether you’re a wellness advocate, entrepreneur, or simply curious about the health industry, this episode offers rare insight from the top, filled with transparency, wisdom, and vision for what’s next.
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🎙️ Guest: Kirk Jowers
Title: CEO of doTERRA
Background: Harvard Law, Presidential Campaign Strategist, Founder of ADDAX Overland
More Info: https://www.doterra.com
Instagram: @kirkjowers
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🎧 Mentioned in the Episode:
✔️ Birch distillation + co-impact sourcing
✔️ doTERRA’s new field council + comp plan changes
✔️ Healing Hands Foundation + philanthropic work
✔️ Internal essential oil use and safety
✔️ Halle Berry’s unexpected shoutout!
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🎧 Listen to Her Health, Her Way Podcast:
✔️ Spotify ➝ Her Health, Her Way
✔️ Apple Podcasts ➝ Her Health, Her Way
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🧠 Ready to build your wellness business with purpose?g
✔️ Comment WELLNESS below and we’ll send you info on the new starter kits and 2025 comp plan.
✔️ Or click here to join our community: https://link.doterra.com/oFkAP2
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#HerHealthHerWay #doTERRALeadership #NaturalWellness #DirectSalesTruth #EssentialOils #JenKrubaCouch
Disclaimer:
The statements in this content have not been evaluated by the Food and Drug Administration. These products are not intended to diagnose, treat, cure, or prevent any disease. The benefits discussed here apply only to pure essential oils from doTERRA.
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