What Makes a Person Get Invested In a Podcast with Doug Downs
Manage episode 468885349 series 3555776
Have you ever stopped to think about what a person thinks about before they press play on your podcast?
Or, to take it a layer deeper: have you ever stopped to think what YOU think about about before pressing play on a podcast (or consuming any piece of content, for that matter)?
It's time to take a deep dive into the psychology that captivates a potential podcast listener from the very first time they discover your podcast and how they get invested in your show over time.
It's the Season 3 Livestream Series Premiere of Let's Blow This Up and I'm joined by the incomparable Doug Downs, host of Stories & Strategies, the most listened-to podcast in the Public Relations space.
Throughout this episode, Doug and I discuss:
- What gets a listener bought in and excited to consume your content
- The Nudge Theory (and how it relates to podcasting)
- The human side of podcast consumption and how our content impacts listeners
- How to get listeners engaged in your content
- Podcast episode structure and flow
- Light, medium, and heavy podcast listener personas and how they consume content
Connect with Doug:
YouTube | Instagram | Website
Click here to check out Doug and I's conversation about the rise and fall of Haliey Welch on his podcast, Stories & Strategies
Season 3 of Let's Blow This Up is proudly sponsored by The Podcast Professionals Association! Click here to learn more about this growing organization.
Thank you for listening and becoming an official member of The Bomb Squad!
Now it's time to take action and get the most from your podcasting efforts. Discover how I can help you out at bombtrackmedia.com
MUSIC CREDIT: Aggressive Metal Trailer (Dragon Heart) by Alex Grohl on pixabay.com
71 episodes