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Episode 1: A New Way to Build
How email marketing, consent-based funnels, and your quirks can fuel a sustainable coaching business.

Tired of the "crush it" culture? So are we.

In this debut episode of the You're Subscribed! podcast, we’re tossing out toxic marketing tactics and reclaiming business-building as a creative, soul-led act. If you’ve ever felt like your weirdness, contradictions, or anxiety made you “too much” to be a coach—this one’s for you.

We’re breaking down:

• Why marketing doesn’t have to feel performative
• How email creates space for real connection (without algorithm pressure)
• The power of consent-based funnels (bye-bye, fake urgency)
• A mindset shift: Write to your past self to connect with your dream clients now
• Why your quirks aren’t a liability—they’re your brand magic

This is your permission slip to build a business that honors your voice, your values, and your life.

Key Takeaways:

• Email = Intimacy: Create connection in a space where performance isn’t required.
• Story over strategy: When you share lived experience, you build trust that converts.
• Funnel reframe: You don’t need sleaze to sell—consent-based marketing works better and feels better.
• Your weird is your wow: Stop editing yourself out of your brand. Start leading with what makes you memorable.

Resources + Links:

• Join the rebel list: thequirkyrebelcoach.com
• Follow on Instagram: @quirkyrebelcoach
• Want weekly inspo + templates? Check out the Email Launch Studio.

Loved this episode?
Subscribe, leave a review, and share it with a fellow coach who’s done performing and ready to build real. Future episodes will dig deeper into storytelling, list-building, ethical launches, and calling out the B.S. while building a sustainable coaching biz!

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