“The most transformative moments were the moments of transition.” Andra London is a Managing Director at BCG BrightHouse, where she harnesses the power of purpose and strategic storytelling to help organizations grow their people, profits, and impact.

I am honored to have interviewed her on this week’s episode of Your Career, Unscripted! Her career advice has personally given me the perspective to zoom out and see the bigger picture - and I’m excited to share her advice and story in the hopes that the conversation helps you on your own career journey.

Since 2016, Andra has led a country to define its national values, a major Canadian bank to set unprecedented sustainable finance goals, and iconic global organizations to articulate and activate their purpose. She also shares her expertise as a guest lecturer at Emory University’s Goizueta Business School.

Before BCG, Andra’s marketing and brand experience spanned corporate, agency, start-up, and nonprofit – including years at The Coca-Cola Company, where she developed campaigns for The Olympic Games and FIFA World Cup. Andra’s work is driven by her belief that an organization’s success is rooted in its people.

Listen as Andra shares…

• Her experiences as a leader at BCG BrightHouse
• What it was like to be Global Creative Director of The Coca-Cola Company
• How moments of uncertainty can also be moments of possibility
• Her experiences doing advertising campaigns for billion dollar brands
• How she looked to make her mark and shape something herself
• How you reconcile purpose and authenticity with company goals to drive revenue

Favorite quote “You’re in the role. Put on the jacket”

Thank you Andra for your wisdom, generosity, and kindness!

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