The collision repair industry is transforming—advanced technology, connected cars, and electric vehicles are redefining what it means to “fix it right.” But as the industry evolves, raising repair standards and collaboration remain essential.

In this episode, Matt DiFrancesco talks with Frank Phillips, a 35-year industry veteran with experience at Caliber, Rivian, and ADAS, about how shop owners can adapt and lead through change. Frank shares insights on professional development, specialization, and the growing need for education—both for technicians and consumers.

He also discusses the critical role of industry associations and legislative advocacy in shaping the future, ensuring that repair quality, safety, and professionalism continue to move the entire industry forward.

Matt and Frank also talk about:

(03:18) Why shop owners can’t afford to coast anymore

(03:42) How diverse experience sharpens perspective in a changing industry

(08:47) How professionalism replaced the “hobby shop” mindset

(09:15) Why knowing what you don’t know drives growth

(09:56) The shift toward specialization, EVs, and certification

(12:05) Why there’s no such thing as a simple fender bender anymore

(12:29) How shop owners can get paid for proper repairs

(14:10) Why educating consumers builds empathy and trust

(19:39) How pre-framing the customer prevents conflict later

(20:35) Why associations must lead consumer education

(23:42) Why a united industry voice builds credibility and consistency

(27:31) How collaboration among repairers, insurers, and OEMs protects consumers

(28:38) Why slowing down early saves time and money later

(30:48) How doing repairs the right way leaves the industry stronger

Connect With Frank Phillips

LinkedIn: https://www.linkedin.com/in/frank-phillips-17b33341/

Email: [email protected]

Connect With Matt DiFrancesco:

[email protected]

(814)201-5855

LinkedIn: Matt DiFrancesco

LinkedIn: High Lift Financial

Facebook: High Lift Financial

Instagram: @high_lift_financial

YouTube: @highliftfinancial

About the guest:

With over 35 years in the Automotive Collision industry, Frank Phillips has built a career rooted in gratitude, service, and leadership. Deeply thankful for the opportunities this industry has provided to him and his family, he remains committed to honoring the legacy of the icons who paved the way before him.

Today, Frank focuses on giving back—mentoring others, sharing hard-earned insights, and encouraging the next generation of collision repair professionals to continue raising the standard and strengthening the reputation of the trade. Passionate about collaboration and progress, he believes the industry thrives when its members support one another, ensuring transportation—the backbone of modern life—continues to move the world forward.

Disclaimer:

All information is obtained from sources deemed reliable, but not guaranteed. No tax or legal advice is given nor intended. Content provided herein or on our website should not be construed as an offer for investment advice or for securities, insurance, or other investment products. Investments involve the risk of loss and are not guaranteed. Consult a qualified legal, tax, accounting, or financial professional before implementing any investments or strategies discussed here.

High Lift Financial is a DBA for DiFrancesco Financial Concierge, LLC. Investment advisory services are provided through Cornerstone Planning Group, LLC, an independent advisory firm registered with the Securities and Exchange Commission.