In this episode, Affinity Group’s Mindy Kopacz and Kai Horn talk with Terrell Jones with Bush Bros. and Kelley Fechner with Datassential to explore why non-commercial foodservice has such high-potential for food manufacturers. Representing nearly 30% of the total U.S. foodservice market, non-commercial channels like healthcare, K-12, colleges, and corporate dining are ripe with opportunity. We break down where the growth is happening and how operators differ from their commercial counterparts. With fresh data and insights, we uncover what drives decisions in these unique environments—and how manufacturers can truly stand out. If you're not already focused on non-commercial, now may be the time to dive in!