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Why Sales and Marketing must harmonize on ideal customer profiles in 2025
Manage episode 456207683 series 3603075
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Closed deals begin with tailoring your content, message, and pitch to attract the right prospect. In this week's episode, Eric and Jake prove why it's essential for sales, marketing, AND CMO’s and CRO’s to collaborate from the VERY beginning when building out and targeting ideal customer profiles.
Time travel is discussed.
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