Recorded on 22/04/2025

Richard Michie has been in marketing since before the internet, cutting his teeth in old school Direct Marketing. Then the internet came and made his job 1,000,000 times faster and a lot more fun!

Throughout his career he has worked client side in translation (twice), holidays, nursery furniture, big book mail order (ask your mum), and renewable energy and worked for digital agencies in Yorkshire too.

Richard launched The Marketing Optimist in 2016 vowing to do marketing in a different more agile way to the traditional marketing agency set up.

He’s great at taking complex marketing problems and cutting right through to the core of the issue. Not one to hang around, he likes to begin creating and testing strategic marketing plans quickly so that he can begin to generate return on investment quickly.

If you'd like to work with the Marketing Optimist you can find them at:

https://www.marketingoptimist.co.uk/

Business LinkedIn: https://www.linkedin.com/company/the-marketing-optimist/

LinkedIn: https://www.linkedin.com/in/richardmichiemarketingoptimist/