In this week's episode of the Work it Like a Mum Podcast, we're joined by Anna Birbeck, Director of Regions & Partnerships at IN4 Group and the driving force behind the Mums in Data (MIND) programme.

Anna breaks down why data roles are flexible, secure, future-proof, and far more accessible than you might think. We explore what data jobs really involve, why mums naturally excel in them, and how the MIND programme is supporting women to restart or pivot their careers with confidence.

What We Cover:

• Why data and AI roles are perfect for working mums
• The real barriers mums face returning to work – and how to overcome them
• What a data analyst actually does (no jargon!)
• Why you don’t need a tech or maths background
• How the 12-week Mums in Data programme sets you up for success
• Apprenticeships as a confidence-boosting entry route
• Flexible, remote, and family-friendly career options
• The growing demand for women in data and AI
• How mums’ everyday skills are exactly what employers want
• Where to apply and how programme expansion follows demand

Key Takeaways:

• No maths or tech background required, data roles rely more on curiosity and critical thinking than coding.
• Data careers are future-proof, in-demand, and offer real flexibility for school hours and family life.
• Mums already have the winning skill set: communication, problem-solving, pattern recognition, and emotional intelligence.
• A 12-week programme + apprenticeship pathway provides a supported, step-by-step route back into employment.
• Confidence is the main blocker, not ability, and the programme is built to rebuild that confidence gradually.
• Employers want returner mums, they’re an untapped talent pool with highly valuable transferable skills.

Why Listen:

If you’ve wondered whether a career in data or AI could work for you, especially after a career break or if you need more flexibility, this episode is a must-listen.

Show Links:

Connect with our host Elizabeth Willetts here

Connect with Anna on LinkedIn here

Visit IN4 Groups' website here

Learn more about the MIND programme here

Register your interest to join the MIND programme here

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