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Staying Authentic While Growing Big with CorePower Yoga Co-founder Brandon Cox
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To be honest, I used to be a bit of a purist when it came to yoga—and I’ll admit, I was judgmental about CorePower. But then I tried it. Now I love it—for the heat, the community, the challenge. And I love it even more after getting to know Brandon Cox, its co-founder.
Brandon started CorePower Yoga back in 2002, and he’s very rarely interviewed. You’re going to love this episode of The Wise Effort Show, where you’ll not only hear the story behind CorePower, but also get to know the good people behind it—and what you can expect if you’ve never tried it
You’ll also hear about why Brandon has branched out to Orange Theory and Restore Hyper Wellness, the values behind why he does what he does, and how the size of our grief is the size of our love.
In This Episode, We Explore:
- Balancing authenticity and mass appeal
- The evolution of corepower yoga
- Detaching from the brand by letting go of ego
- The importance of community and relationships
Suggested Next Episode:
Episode 122: The Future Of Wise Leadership With Dr. Emma Sappälä
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Thanks to the team, Craig and Ashley Hiatt, and Benjamin Gould of Bell & Branch for your beautiful music.
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