What does it take to build a purpose-led tech company as a woman today? In this week’s episode, I sit down with Nomiki Petrolla — a powerhouse product leader, mother of four, and founder of Theanna a data-driven platform designed to help women tech founders go from zero to $1M+ ARR.

We dive deep into:

• The pivotal moments that shaped Nomiki’s leadership journey 👊
• How trauma clarified her mission 💥
• Why women build differently (and why that’s our superpower) 💡
• The role of mindset, motherhood, and mission in building with impact 🌍
• The importance of community, data, and momentum in the startup game 📊

Our Guest This Week:

Today we have a Founder-Forging Firestarter in our midst!

Nomiki Petrolla is a visionary product leader and tech founder transforming how women build and scale tech companies. With 15 years of experience across healthcare, fintech, AI, and enterprise SaaS, she has led product and strategy in some of the toughest sectors—and broken countless barriers doing so. As the founder of PDS Lab and now Theanna, Nomiki is creating unprecedented infrastructure for women tech founders, guiding them from zero to $1M+ ARR with clarity, connection, and data-driven insight. Her platform, Theanna, is the first of its kind—a social network and data tool built specifically to close the gender gap in tech entrepreneurship by matching women to the right support at the right time. A mother of four, Techstars mentor, and Harvard speaker, Nomiki brings the rare combination of technical expertise, lived experience, and radical clarity needed to help more women lead companies of substance and scale.

Takeaways:

• We discussed the emergence of a new leadership model that prioritizes women's perspectives and insights in entrepreneurial endeavors.
• Nomiki's platform, Theana, aims to bridge the gender gap in tech by providing tailored support for women founders seeking to scale their businesses.
• The conversation highlighted the importance of community and collaboration in empowering women to overcome challenges and achieve their entrepreneurial goals.
• I shared personal stories that shaped my perspective on leadership and empowerment, emphasizing the necessity of resilience and determination.
• The episode concluded with a call to action for women to pursue their ambitions without hesitation, reinforcing the belief that anything is achievable.

04:10 Shaping Moments of Inspiration

11:05 Empowering Women in Tech Leadership

14:39 Building a Supportive Platform for Women Entrepreneurs

24:57 Integrating AI into Founder's Journey

28:33 The Role of Women in Tech and Funding Challenges

36:21 The Vision for Women Entrepreneurs

37:43 Embracing the Journey of Founders

Burning Questions Answered:

1. What would you build if you stopped second-guessing yourself?
2. What’s one mindset shift that changed the way you lead?
3. Are you building a hobby or a revenue-generating business?
4. What would you do if you fully believed you could not fail?

“Believe in yourself, and others will believe in you. It’s magnetic.” — Nomiki

“It’s okay to stand up for yourself. You don’t always have to sit back.” — Nomiki

Guest Offers & Contact Information:

LinkedIn: https://www.linkedin.com/in/nomikipetrolla/

LinkedIn Business: https://www.linkedin.com/company/theanna-io/posts/?feedView=all

Website: https://www.theanna.io/

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Coco Sellman, the host of #WisdomOfWomen, believes business is a force for good, especially with visionary women at the helm. With over 25 years of entrepreneurial experience, she has launched five companies and guided over 500 startups. As Founder & CEO of A Force for Good, Coco supports purpose-driven women founders in unlocking exponential growth and prosperity. Her recent venture, Allumé Home Care, reached eight-figure revenues and seven-figure profits in just four years before a successful exit in 2024. A venture investor and board director, Coco’s upcoming book, *A Force for Good*, reveals a roadmap for women to lead high-impact, high-growth companies.

Learn more about A Force for Good:

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FFG Tool of the Week: https://aforceforgood.biz/weekly-tool/

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