Submission Radio is Australia's biggest MMA show, airing weekly. Featuring MMA's Biggest Guests, the latest News, the Hottest Opinions, and Coverage of all MMA fights and Events! Wanna know what Pro Fighters think and say? Tune in to Submission Radio. All episodes and interviews available now on Youtube
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Retail Roundup: Writing an Effective Survey
Manage episode 518913774 series 2369283
Content provided by Horse Radio Network. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Horse Radio Network or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
Today we focus on customer surveys. What works, what doesn’t. What types of questions should we be asking and how long should they be? Martha Brooke from Interaction Metrics breaks it all down for us. Listen in….
WESA Retail Roundup November 10, 2025:
- Host: Glenn the Geek, Host of Horses in the Morning
- Facebook: Retail Roundup Facebook group
- Guest: Martha Brooke of Interaction Metrics
- Presented By: Western English Sales Association
Chapters:
16:16 - The Importance of Survey Design and Analysis
24:32 - Incorporating Open-Ended Questions in Surveys
27:54 - Understanding Customer Feedback and Growth Mindset
Takeaways:
- The importance of customer surveys cannot be overstated, as they provide invaluable insights into consumer preferences and experiences.
- Engaging with customers through surveys necessitates a thoughtful approach to question formulation that mitigates bias and maximizes clarity.
- The timing and frequency of survey invitations significantly impact response rates, necessitating strategic planning for optimal engagement.
- Surveys can be categorized into two principal types: Touchpoint surveys and Overall Experience surveys, each serving distinct purposes in gathering customer feedback.
- Effective surveys should prioritize brevity, with a recommended maximum of ten questions to ensure higher completion rates from respondents.
- Companies must actively analyze survey results and implement actionable changes based on feedback to foster customer loyalty and improve service quality.
196 episodes
Share
Manage episode 518913774 series 2369283
Content provided by Horse Radio Network. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Horse Radio Network or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
Today we focus on customer surveys. What works, what doesn’t. What types of questions should we be asking and how long should they be? Martha Brooke from Interaction Metrics breaks it all down for us. Listen in….
WESA Retail Roundup November 10, 2025:
- Host: Glenn the Geek, Host of Horses in the Morning
- Facebook: Retail Roundup Facebook group
- Guest: Martha Brooke of Interaction Metrics
- Presented By: Western English Sales Association
Chapters:
16:16 - The Importance of Survey Design and Analysis
24:32 - Incorporating Open-Ended Questions in Surveys
27:54 - Understanding Customer Feedback and Growth Mindset
Takeaways:
- The importance of customer surveys cannot be overstated, as they provide invaluable insights into consumer preferences and experiences.
- Engaging with customers through surveys necessitates a thoughtful approach to question formulation that mitigates bias and maximizes clarity.
- The timing and frequency of survey invitations significantly impact response rates, necessitating strategic planning for optimal engagement.
- Surveys can be categorized into two principal types: Touchpoint surveys and Overall Experience surveys, each serving distinct purposes in gathering customer feedback.
- Effective surveys should prioritize brevity, with a recommended maximum of ten questions to ensure higher completion rates from respondents.
- Companies must actively analyze survey results and implement actionable changes based on feedback to foster customer loyalty and improve service quality.
196 episodes
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Similar to Wisdom by WESA
Submission Radio is Australia's biggest MMA show, airing weekly. Featuring MMA's Biggest Guests, the latest News, the Hottest Opinions, and Coverage of all MMA fights and Events! Wanna know what Pro Fighters think and say? Tune in to Submission Radio. All episodes and interviews available now on Youtube
…
continue reading
Former Islander Rick DiPietro and New York radio veteran Dave Rothenberg fill your morning with all things New York sports.
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continue reading
Where sports and politics collide, hosted by Nation magazine Sports Editor Dave Zirin
…
continue reading
Mark Chapman, Jon Wilkin, Brian Noble and Jamie Peacock discuss, debate and argue over the best players, games, finals and iconic moments in Rugby League.
…
continue reading
Tights and Fights is the podcast that covers pro-wrestling with the sincerity and hilarity that it deserves. Every week, hosts Hal Lublin, Danielle Radford and Lindsey Kelk make sense of the chaos that is the world of sports-entertainment. Whether it's the latest headlines, a cultural analysis of an old angle or a debate about which wrestler has the best merch, Tights and Fights will examine every corner of the squared-circle for your enjoyment.
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continue reading
A daily round-up of the best of The Jim Rome Show
…
continue reading
Player FM - Podcast App
Go offline with the Player FM app!
Go offline with the Player FM app!
