Why Your Podcast Isn't Growing: Principles On Content Marketing, Building an Audience & Online Coaching Sales
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#294 | What Does Podcast Marketing Mean & Why Does It Feel So ‘Icky’ When You Do It?
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Are you hesitant to market your podcast because it feels inauthentic or overly promotional?
Many podcasters experience discomfort when promoting their shows, often due to negative perceptions of marketing as pushy or manipulative. This episode addresses these concerns by exploring how traditional marketing approaches can create resistance and how adopting pull-based strategies can align with your authentic voice, making promotion feel more natural and effective.
Here's what you'll gain from this episode:
An understanding of why conventional marketing tactics may feel disingenuous and how they can alienate your audience.
Insights into pull-based marketing strategies that attract listeners by providing genuine value and fostering trust.
A breakdown of five essential elements of effective podcast marketing that can help you grow your audience without compromising your integrity.
Discover how to market your podcast authentically and effectively by listening to this episode now.
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This podcast is for entrepreneurs to learn proven podcasting audience growth, marketing & monetization tips & strategies including data-driven SEO, guesting, and social media strategy.
You'll learn how to grow and monetize faster, get more listeners and engagement, increase downloads, attract more subscribers, clients or sponsors, and turn your show into a revenue-generating platform.
If you listen to any of the following shows, we're sure you'll ours too! Podcasting Made Simple by Alex Sanfilippo, Grow The Show: How to Grow a Podcast Audience & Monetize by Kevin Chemidlin, School of Podcasting by Dave Jackson, Grow My Podcast Show by Deirdre Tshien, Podcast Marketing Trends Explained by Jeremy Enns & Justin Jackson, Organic Marketing Simplified by Juliana Barbati.
292 episodes