In this episode of What’s the Startup?!, we sit down with Josiah, a seasoned marketer and strategist, to explore his five levels of marketing and how businesses can climb the ladder to success.

Josiah shares his journey from crafting cold email campaigns to becoming a trusted marketing consultant, breaking down what works (and what doesn’t) at each stage of business growth. You’ll learn:

✅ How to identify where your business fits in the marketing hierarchy

✅ Why optimizing your offer is the foundation of any successful strategy

✅ The secrets to crafting consistent messaging across platforms

✅ Practical tips for leveraging your network and growing without a big budget

Whether you’re a DIY marketer, managing a junior assistant, or ready to take the leap into strategic leadership, Josiah’s insights will help you cut through the noise and focus on what actually works.

Ready to up your marketing game? Tune in now and get actionable advice to start growing your business today!

Whether you’re starting your first business or looking to grow something that already exists, Sprocketwky.com connects you with what—and who—you need.

Thank you for tuning in to this episode of the Sprocket Podcast! If you’re ready to dive into the world of startups and innovation, visit us online at Sprocket WKY to learn more about our mission and how we support entrepreneurs like you.
Ready to check out the space? Book a tour with Tiffany, our Community Coordinator!

Got a business idea? Apply for a mentorship session with one of our experienced mentors!

Stay connected and join our growing community on Instagram for the latest updates, inspiration, and behind-the-scenes looks at what’s happening at Sprocket.

Let’s turn your ideas into reality—together!
Sprocket is proud to be supported by Team Kentucky, the Commonwealth's Cabinet for Economic Development. Learn more about their initiatives and resources at ced.ky.gov.