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Super Fan Marketing

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Manage episode 516351053 series 3687190
Content provided by Victoria Vickery. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Victoria Vickery or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

What happens when a Netflix binge becomes a full-blown obsession?
When your favourite characters feel like friends… and you find yourself crying into your husband’s shoulder because it’s all over?

In this episode, Victoria shares how Schitt’s Creek taught her everything she knows about Super Fan Marketing, and how to make your clients feel the same way about your business as you do about your favourite show.

You’ll learn:

  • Why emotional investment equals buying behaviour
  • How to turn casual viewers into raving superfans
  • The secret to brand loyalty (and why most businesses give up too soon)
  • How to create your own “Rose Apothecary” moment that customers can’t stop talking about

If you want clients who keep coming back, quoting your catchphrases and proudly repping your brand like it’s merch, this episode is for you.

Best Wishes, Warmest Regards (iykyk).

Grab free templates, checklists and guides at allstarmarketingclub.com/resources - everything you need to market smarter, not harder.

About Victoria: Marketing Coach & Trainer Victoria Vickery serves up marketing advice with fewer buzzwords, more belly laughs, and stories you’ll never un-hear... because memorable marketing starts with memorable lessons.

For More Tales, Tips & Tangents: @victoriav1ckery

  continue reading

10 episodes

Artwork
iconShare
 
Manage episode 516351053 series 3687190
Content provided by Victoria Vickery. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Victoria Vickery or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

What happens when a Netflix binge becomes a full-blown obsession?
When your favourite characters feel like friends… and you find yourself crying into your husband’s shoulder because it’s all over?

In this episode, Victoria shares how Schitt’s Creek taught her everything she knows about Super Fan Marketing, and how to make your clients feel the same way about your business as you do about your favourite show.

You’ll learn:

  • Why emotional investment equals buying behaviour
  • How to turn casual viewers into raving superfans
  • The secret to brand loyalty (and why most businesses give up too soon)
  • How to create your own “Rose Apothecary” moment that customers can’t stop talking about

If you want clients who keep coming back, quoting your catchphrases and proudly repping your brand like it’s merch, this episode is for you.

Best Wishes, Warmest Regards (iykyk).

Grab free templates, checklists and guides at allstarmarketingclub.com/resources - everything you need to market smarter, not harder.

About Victoria: Marketing Coach & Trainer Victoria Vickery serves up marketing advice with fewer buzzwords, more belly laughs, and stories you’ll never un-hear... because memorable marketing starts with memorable lessons.

For More Tales, Tips & Tangents: @victoriav1ckery

  continue reading

10 episodes

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