Justice Bartley has been around basketball royalty since the beginning of time. From his God Fathers Kenny Smith & Kenny Anderson, to coaching NBA stars like Lebron James, Giannis Antetokounmpo, and Dame Lillard, if theres one person who's seen greatness at it's absolute pinnacle, It's justice!

Which is why it comes as no surprise, that as he transitions from basketball into the tech space, that he's building an ecosystem that will change the way athletes interact in the marketplace. We're talking lifetime monetization, owning your own IP, and truly honing in on what it means to capitalize on your name image and likeness. Insert ASTN!

We couldn't let Justice off the hook without discussing that infamous UMBC upset over UVA, the first ever 16/1 upset in the history of the NCAA tournament, that Justice was apart of as a member of the Virgina Cavaliers mens basketball program. We talk what the fallout was from that moment, that culminated in the ultimate redemption the following year!

And of course, we touch on Justice's time in the NBA with the Lakers, Bucks, and Trailblazers and getting to work alongside all-time greats such as Lebron, Giannis, and Dame!

This is an episode you don't want to miss! So make sure you subscribe to the channel so you don't miss any episodes coming your way this season!