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What If You Had to Lead Digital Natives as a Digital Immigrant? An Interview with Marketing Mojo's Lisa Bowman
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Manage episode 326139258 series 3340762
In this episode, Kim talks with Lisa Bowman, Chief Mojo Officer of Marketing Mojo and past CMO of organizations like UPS, about how the CMO skill set has evolved and what it takes to be a modern marketer.
Connect with Lisa Bowman, CMO at Marketing Mojo.
Connect with our hosts Jim Hertzfeld, Principal and Chief Strategist for Perficient and Kim Williams-Czopek, Director of Digital Strategy at Perficient.
Thank you for listening!
You can also watch the episode: https://www.youtube.com/@perficient/podcasts
Have a question for Jim? AMA - submit questions: [email protected]
FOLLOW JIM
https://www.linkedin.com/in/jimhertzfeld/
FOLLOW PERFICIENT:
https://www.linkedin.com/company/perficient/posts/?feedView=all
70 episodes
Fetch error
Hmmm there seems to be a problem fetching this series right now. Last successful fetch was on October 30, 2025 15:14 ()
What now? This series will be checked again in the next day. If you believe it should be working, please verify the publisher's feed link below is valid and includes actual episode links. You can contact support to request the feed be immediately fetched.
Manage episode 326139258 series 3340762
In this episode, Kim talks with Lisa Bowman, Chief Mojo Officer of Marketing Mojo and past CMO of organizations like UPS, about how the CMO skill set has evolved and what it takes to be a modern marketer.
Connect with Lisa Bowman, CMO at Marketing Mojo.
Connect with our hosts Jim Hertzfeld, Principal and Chief Strategist for Perficient and Kim Williams-Czopek, Director of Digital Strategy at Perficient.
Thank you for listening!
You can also watch the episode: https://www.youtube.com/@perficient/podcasts
Have a question for Jim? AMA - submit questions: [email protected]
FOLLOW JIM
https://www.linkedin.com/in/jimhertzfeld/
FOLLOW PERFICIENT:
https://www.linkedin.com/company/perficient/posts/?feedView=all
70 episodes
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