If you’ve ever struggled to confidently state your fees or justify your worth, this episode is for you. Cheryl & Colleen dive deep into the value proposition—how to recognize, own, and communicate the unique services and expertise you bring to the table.

They tackle the common challenges entrepreneurs and professionals face when clients push back on pricing, offering real-life examples from real estate, event planning, and insurance to highlight why standing firm in your value is essential for long-term success.

This episode is a must-listen for anyone who wants to confidently state their worth, handle fee objections with ease, and ensure that their pricing reflects the high level of service they provide.

🔑 What You'll Hear in This Episode:

• What is a Value Proposition? How to define the unique value you bring to clients.

• Why Confidence Matters: The mindset shift you need to charge what you're worth.

• Handling Pricing Objections: How to respond when clients push back on fees.

• Real-Life Scenarios: Value-based selling examples from real estate, event planning, and insurance.

• Communicating Your Worth: Practical strategies to articulate your expertise and stand firm.

• The Power of Belief: Why knowing your value is the key to attracting the right clients.

If you’ve ever questioned your pricing or felt uncomfortable defending your rates, this conversation will give you the tools and confidence to stand firm and own your worth.

📲 Keep the Conversation Going with Cheryl & Colleen:

• Instagram: @cheryl.theslorealtor

• Instagram: @colleenhungerford

• Podcast Instagram: @doingthisrightpod

• Subscribe and share this episode with someone who needs a confidence boost in their business!

🏡 Work with Cheryl & Colleen:

Buying or selling real estate in San Luis Obispo County or Carmel, Indiana? We’re here to guide you! Contact us anytime or join InspireHER Collective, our mastermind for ambitious women in business.