Your Millionaire Self doesn’t sprint after the next sale—she designs a client journey that compounds. In this transmission, we will reframe “growth” from constant acquisition to ethical retention: improving lifetime value, crafting ascension pathways, and building a culture clients never want to leave.

In this edition you’ll hear stories of students who renew for years, community members who refer entire cohorts, and the exact operations that make it possible—from feedback loops mid-program to thoughtful offboarding that maps the next aligned container. If you’re tired of launches that spike then fizzle, this episode gives you the retention framework that stabilizes revenue, deepens impact, and scales your legacy.

A BREAKDOWN OF THIS EPISODE

00:00 — Why Retention > Acquisition

02:10 — Exhaustion vs. Elegance

04:00 — An Undeniable Product

10:10 — Sales & Marketing Energetics

16:00 — The Retention Framework (4 Pillars)

17:00 — Pillar 1: Churn Math

19:30 — Pillar 2: Onboarding Moments

21:00 — Pillar 3: Milestone Ceremonies

22:30 — Pillar 4: Ethical Upsells & Offboarding

PS: Unleash & Unveil Your Soul Business is officially starting September 29th! It’s not too late to join. If you’re ready to align your purpose, business, and abundance in 2025, DM me “UNLEASH” at www.instagram.com/iammelissaruiz to apply. Let’s build the empire that matches your soul.