Search a title or topic

Over 20 million podcasts, powered by 

Player FM logo
Artwork

Content provided by Vietcetera. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Vietcetera or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
Player FM - Podcast App
Go offline with the Player FM app!

You Could Be Missing Out on a Fortune If You Haven’t Heard of YouTube Shopping - Gabby Roxas, Country Marketing Manager of Google Vietnam, The Philippines - Pakistan - S6#50

33:57
 
Share
 

Manage episode 485140791 series 2866980
Content provided by Vietcetera. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Vietcetera or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Don't forget to subscribe: https://www.youtube.com/@vietnaminnovatorsdigest

YouTube is gradually evolving into a promising commerce platform, as consumer behavior becomes increasingly intertwined with content creation. From entertainment to product reviews, from views to purchase decisions, digital media is showing clear potential to drive real commercial outcomes. With the launch of YouTube Shopping, both content creators and brands now have a new opportunity to reach consumers in a more direct, intuitive, and effective way.

In this episode, we speak with Gabby Roxas, Country Marketing Manager at Google Vietnam. With extensive experience at global companies such as Johnson & Johnson, Mead Johnson Nutrition, and Coca-Cola, Gabby currently leads Google Vietnam’s marketing strategies across both B2B and B2C segments. He also oversees campaigns for Google’s key products including YouTube, Android, Search, Chrome, Maps, and the Play Store.

Through practical insights and up-to-date market data, this podcast reveals why YouTube is becoming more than just an entertainment or advertising platform. It is playing an increasingly important role in the modern consumer journey. Whether you’re a creator, advertiser, or simply interested in emerging consumer trends, this episode is not to be missed.

---

Cảm ơn Google Việt Nam đã đồng hành cùng Vietnam Innovators. Thông qua việc có mặt tại Việt Nam, Google mong muốn mang đến những phân tích chuyên sâu về toàn cảnh bức tranh kỹ thuật số của Việt Nam—bao gồm ứng dụng, trò chơi và thương mại điện tử, đồng thời giới thiệu cách các doanh nghiệp có thể đạt được tăng trưởng bền vững thông qua các giải pháp công nghệ và quảng cáo tiên tiến của Google.

---

Listen to this episode on Youtube

And explore many amazing articles about the pioneers at: https://vietcetera.com/vn/bo-suu-tap/vietnam-innovator

Feel free to leave any questions or invitations for business cooperation at [email protected]

  continue reading

209 episodes

Artwork
iconShare
 
Manage episode 485140791 series 2866980
Content provided by Vietcetera. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Vietcetera or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Don't forget to subscribe: https://www.youtube.com/@vietnaminnovatorsdigest

YouTube is gradually evolving into a promising commerce platform, as consumer behavior becomes increasingly intertwined with content creation. From entertainment to product reviews, from views to purchase decisions, digital media is showing clear potential to drive real commercial outcomes. With the launch of YouTube Shopping, both content creators and brands now have a new opportunity to reach consumers in a more direct, intuitive, and effective way.

In this episode, we speak with Gabby Roxas, Country Marketing Manager at Google Vietnam. With extensive experience at global companies such as Johnson & Johnson, Mead Johnson Nutrition, and Coca-Cola, Gabby currently leads Google Vietnam’s marketing strategies across both B2B and B2C segments. He also oversees campaigns for Google’s key products including YouTube, Android, Search, Chrome, Maps, and the Play Store.

Through practical insights and up-to-date market data, this podcast reveals why YouTube is becoming more than just an entertainment or advertising platform. It is playing an increasingly important role in the modern consumer journey. Whether you’re a creator, advertiser, or simply interested in emerging consumer trends, this episode is not to be missed.

---

Cảm ơn Google Việt Nam đã đồng hành cùng Vietnam Innovators. Thông qua việc có mặt tại Việt Nam, Google mong muốn mang đến những phân tích chuyên sâu về toàn cảnh bức tranh kỹ thuật số của Việt Nam—bao gồm ứng dụng, trò chơi và thương mại điện tử, đồng thời giới thiệu cách các doanh nghiệp có thể đạt được tăng trưởng bền vững thông qua các giải pháp công nghệ và quảng cáo tiên tiến của Google.

---

Listen to this episode on Youtube

And explore many amazing articles about the pioneers at: https://vietcetera.com/vn/bo-suu-tap/vietnam-innovator

Feel free to leave any questions or invitations for business cooperation at [email protected]

  continue reading

209 episodes

All episodes

×
 
Loading …

Welcome to Player FM!

Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.

 

Copyright 2025 | Privacy Policy | Terms of Service | | Copyright
Listen to this show while you explore
Play