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DR2023 Robert Williams - Stop The Report! The Power of People.

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Manage episode 359224697 series 1017672
Content provided by UX Australia. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by UX Australia or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
We've all been there; a mixed methodology research assignment inclusive of behavioral, attitudinal, qualitative and quantitative packed full of customer insights ready to change the world... only for that Powerpoint to sit in an executives inbox for months on end, ignored or overlooked. How might we bring the value back to research reporting? By bringing humans together to understand research outcomes in a workshop rather than a report, we make our insights relevant and valuable. Strategy comes to the fore, and human connection and empathy direct to those that need to hear it... and take away what is most valuable; the change it needs to be.
  continue reading

580 episodes

Artwork
iconShare
 
Manage episode 359224697 series 1017672
Content provided by UX Australia. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by UX Australia or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
We've all been there; a mixed methodology research assignment inclusive of behavioral, attitudinal, qualitative and quantitative packed full of customer insights ready to change the world... only for that Powerpoint to sit in an executives inbox for months on end, ignored or overlooked. How might we bring the value back to research reporting? By bringing humans together to understand research outcomes in a workshop rather than a report, we make our insights relevant and valuable. Strategy comes to the fore, and human connection and empathy direct to those that need to hear it... and take away what is most valuable; the change it needs to be.
  continue reading

580 episodes

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