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DL2022 Ibrahim Ayub - Leading with Empathy...

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Manage episode 350143806 series 1017672
Content provided by UX Australia. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by UX Australia or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
When we think of “users” we often confine their identities to how they’re interacting with our products and services. But how might we understand their mental models of the world and how those behaviors translate into the experiences we deliver? In this session, we’ll explore ethnographic and visual methods for continuous research, the role of language and metaphors in survey design, and actionable strategies to develop meaningful, adaptable products.
  continue reading

580 episodes

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Manage episode 350143806 series 1017672
Content provided by UX Australia. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by UX Australia or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
When we think of “users” we often confine their identities to how they’re interacting with our products and services. But how might we understand their mental models of the world and how those behaviors translate into the experiences we deliver? In this session, we’ll explore ethnographic and visual methods for continuous research, the role of language and metaphors in survey design, and actionable strategies to develop meaningful, adaptable products.
  continue reading

580 episodes

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