Struggling with time, sales, or wasted marketing spent as a solopreneur? Discover how to avoid the biggest mistakes that stall growth — from chasing the wrong clients to burning cash on ads that don’t convert.(Note: Meta description or be the first line under the video/audio player.)

In this episode of Unfiltered Solopreneur, host Nikhil Vaish sits down with Dan Griffith— a veteran of 15+ years in enterprise sales turned consultant - who built a brand around “Seriously, Don’t Do That” and founder of Greater Gain Group, a consulting practice focused on helping SaaS founders and growth-stage companies sidestep major mistakes he's seen play out across more than 50 companies. After exits, setbacks, and launching his own consulting group.

He specializes in fractional sales leadership and digital marketing, with a focus on highly regulated spaces. Dan reveals the lessons he wishes every founder knew before spending a dollar or booking a call.

Key Topics Covered:

• The mindset shift from chasing money to delivering real value
• How to identify your “digital watering hole” and attract clients authentically
• Why most solopreneurs waste money on ads and what to do instead
• The importance of productizing services and moving toward value-based pricing
• Practical steps to build trust fast with clients burned by past consultants

Perfect for early-stage solopreneurs, SaaS founders, and consultants tired of burnout, wasted ad spend, and “busy work” who want clarity, confidence, and sustainable growth.

#SolopreneurTips #SalesStrategy #EntrepreneurMistakes #ValueBasedPricing #BusinessGrowth #ClientTrust #SeriouslyDontDoThat #UnfilteredSolopreneur #BoostSolo

Guest Details:
Dan is the founder of Greater Gain Group and creator of the Seriously, Don’t Do That framework — helping founders and solopreneurs avoid the costly mistakes that stall growth.

• LinkedIn: linkedin.com/in/dangriffithsr
• X: x.com/dangriffithsr
• YouTube: youtube.com/@danDan Griffith - Greater Gain Group | LinkedIngriffithsr

Resources & Links Books mentioned in this episode:

• Buy Back Your Time by Dan Martell
• Be Useful: Seven Tools for Life by Arnold Schwarzenegger

Listener Resource from Dan:

• Download 5 Things Solopreneurs Shouldn’t Do When Scaling

From Nikhil:

• Free 30-minute Brand Clarity Sessions to help you spot what’s missing and define your next move. Book it at clarity.boostsolo.com

Your story is your most powerful asset. LIVE SOLO OR DIE CORPORATE!

Book your free Brand Clarity Session: https://clarity.boostsolo.com/
Your story is your most powerful asset. LIVE SOLO OR DIE CORPORATE!

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Are you a solopreneur looking for your tribe? Learn more about how BoostSolo helps solopreneurs like you thrive: www.boostsolo.com

Follow BoostSolo on
LinkedIn: https://www.linkedin.com/company/boostsolo/
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#Solopreneurship #Ghostwriting #Storytelling #EntrepreneurMindset #MemoirWriting #CreativeBusiness #BoostSolo #UnfilteredSolopreneur
#BoostSolo#BoostSolo #solopreneurpodcast #valuesdrivenbusiness #personalbranding #coachingbusiness #consultantlife #productivitytips #creativeentrepreneur #onepersonbusiness
#sustainableentrepreneurship #brandstrategy #growyourbusiness

Unfiltered Solopreneur is the no-BS podcast for coaches, consultants, and creators
building real businesses without trust funds, teams, or trendy hacks.
Hosted by Nikhil Vaish, brand strategist and founder of BoostSolo, this weekly show
pulls back the curtain on what it actually takes to build a one-person brand that works.
Each episode dives into unfiltered conversations with solopreneurs who’ve traded the
safety net for freedom—sharing how they’ve launched from scratch, burned out and
bounced back, priced their worth, and built businesses that reflect their values, not just
the metrics.
If you're done with hype, hustle culture, and hollow advice—this is your permission slip
to do business on your terms. Subscribe, tune in, and get clear, seen, and booked.
Perfect for solo business owners, personal brand builders, coaches, consultants, and
creative entrepreneurs serious about sustainable growth, mindset clarity, and real
traction.