Go offline with the Player FM app!
The Bright Side of Not Drinking
Manage episode 509204245 series 2869821
How do you make sobriety cool? Suzanne Warye was one of the first influencers asking that question. On her account The Sober Mom Life and in her new book The Sober Shift, she shows why quitting alcohol isn’t about rock bottom, it’s about building a life you don’t want to escape from.
A longtime lifestyle influencer, Suzanne used her branding savvy to reframe what it means to live alcohol-free. In The Sober Shift, Suzanne calls out mommy-wine culture, the myth of moderation, and the billion-dollar marketing machine that sold women on rosé as a personality. This episode is about what happens when an influencer puts sobriety through a full rebrand—and why so many women are ready for the shift.
Join our newsletter community here.
ORDER EVERYONE IS LYING TO YOU here.
Visit our lovely sponsors here.
Learn more about your ad choices. Visit podcastchoices.com/adchoices
337 episodes
Manage episode 509204245 series 2869821
How do you make sobriety cool? Suzanne Warye was one of the first influencers asking that question. On her account The Sober Mom Life and in her new book The Sober Shift, she shows why quitting alcohol isn’t about rock bottom, it’s about building a life you don’t want to escape from.
A longtime lifestyle influencer, Suzanne used her branding savvy to reframe what it means to live alcohol-free. In The Sober Shift, Suzanne calls out mommy-wine culture, the myth of moderation, and the billion-dollar marketing machine that sold women on rosé as a personality. This episode is about what happens when an influencer puts sobriety through a full rebrand—and why so many women are ready for the shift.
Join our newsletter community here.
ORDER EVERYONE IS LYING TO YOU here.
Visit our lovely sponsors here.
Learn more about your ad choices. Visit podcastchoices.com/adchoices
337 episodes
All episodes
×Welcome to Player FM!
Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.