David Restiano, the founder and inventor of Sorsoap, a unique muscle scraping soap designed for use in the shower, integrating physical therapy into daily routines. David shares the story of how he came up with the idea during the COVID-19 pandemic while dealing with soreness from running. He discusses the development process, manufacturing challenges, Shark Tank experience, and the successful marketing strategies that have contributed to the company's growth. David emphasizes the importance of treating customers well and provides insights into his social media marketing approach, particularly on TikTok, which has been pivotal in driving sales. He wraps up by discussing the future plans for Sorsoap, including expanding into retail stores.