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Stories are how we communicate. Without realizing it, most people relay stories to get their points across. And we do this because stories engage us, they pull us in, they make us part of the conversation. In fact, stories are so powerful that the statistics have shown the human mind is 22% more likely to retain the facts of the story.

So, as emerging leaders, how can we use the power of stories to our advantage?

In this episode, you’ll hear from Shaun Bernstein, a journalist turned lawyer turned storyteller, who will offer his story, explaining how the story of his journey has brought him to power story-telling as a career path. Shaun will offer his thoughts on the importance of stories, also offering how emerging leaders can create the best stories possible.

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Trench Leadership: A Podcast From the Front is humbled to have been named #5 in the Top 20 for Best Canadian Leadership-themed podcasts for 2025.

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