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Meta’s Media Strategy: An On-Again, Off-Again Relationship

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Manage episode 467075495 series 2837543
Content provided by Dan Runcie. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dan Runcie or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Every few years, Meta makes a big push with a media-related product, but few of then have lasted long.

Instant Articles, Facebook Watch, Instagram Live, podcasts, music videos and more. Why don’t these initiatives stick? Is this similar with most social media platforms that try new things? How will this evolve in the future?

Join me and MIDiA Research’s Tati Cirisano as we discuss Meta, its suite of apps, and why these initiatives come and go.

04:32 Entertainment vs. Social Platforms

12:29 Meta’s Opportunity Cost

17:01 Instagram, WhatsApp, and acquisitions

23:21 The Future of Facebook

25:38 Social Media Trends

30:13 Open vs Closed Social Platforms

This episode is presented by State Farm, the home for your small business needs. Like a good neighbor, State Farm is there.

Listen in for our Chartmetric Stat of the Week.

If you enjoy Trapital, please rate and review on your favorite podcast platform!

  continue reading

298 episodes

Artwork
iconShare
 
Manage episode 467075495 series 2837543
Content provided by Dan Runcie. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dan Runcie or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Every few years, Meta makes a big push with a media-related product, but few of then have lasted long.

Instant Articles, Facebook Watch, Instagram Live, podcasts, music videos and more. Why don’t these initiatives stick? Is this similar with most social media platforms that try new things? How will this evolve in the future?

Join me and MIDiA Research’s Tati Cirisano as we discuss Meta, its suite of apps, and why these initiatives come and go.

04:32 Entertainment vs. Social Platforms

12:29 Meta’s Opportunity Cost

17:01 Instagram, WhatsApp, and acquisitions

23:21 The Future of Facebook

25:38 Social Media Trends

30:13 Open vs Closed Social Platforms

This episode is presented by State Farm, the home for your small business needs. Like a good neighbor, State Farm is there.

Listen in for our Chartmetric Stat of the Week.

If you enjoy Trapital, please rate and review on your favorite podcast platform!

  continue reading

298 episodes

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