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The Creative Advertising Career of Dana Precious – From Sony to Marvel and Beyond

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Manage episode 478697242 series 2572926
Content provided by SCAN Media, LLC, SCAN Media, and LLC. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by SCAN Media, LLC, SCAN Media, and LLC or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

On this episode, we sit down with the brilliant and dynamic Dana Precious. From her humble start as a receptionist to holding top marketing positions at Sony, Marvel, and Relativity, Dana shares a story filled with humor, grit, and wisdom. Alongside her accomplishments in entertainment marketing, Dana is also a successful author of several novels, and in this episode, she reflects on creativity, leadership, industry changes, and personal evolution.

What We Discuss:

  • How Dana Precious transitioned from receptionist to CMO

  • Lessons in navigating creative careers and studio politics
  • Dana’s insights on writing, brand strategy, and staying creatively inspired

  • Her take on recent brilliant campaigns that others have done like Barbie and Oppenheimer

Episode Highlights:

  • [00:03:00] Dana's quirky entry into the industry and discovering copywriting

  • [00:08:00] The power move (accidentally) that got her hired at Sony

  • [00:28:00] Adjusting from agency life to studio marketing
  • [00:46:00] Dana’s writing career and genre-hopping storytelling

  • [00:56:00] Why Barbie and Oppenheimer were marketing masterclasses

  • [01:00:00] Her honest advice to young creatives trying to break in

Featured Quotes:

  • “Some of the best careers in this industry were started by people who were just terrible as receptionists.” – Corey Nathan
  • “I discovered I was good at copywriting, and when people are good at something, they often discount it.” – Dana Precious
  • “I always thought working hard and doing a good job was enough. But I didn’t spend enough time making friends.” – Dana Precious

Resources Mentioned:

Our Sponsors:

Call to Action:

Want to hear how the best in the business craft the world’s most exciting movie trailers? Tune in every week to Trailer Geeks and Teaser Gods! 🎬🎤

  continue reading

134 episodes

Artwork
iconShare
 
Manage episode 478697242 series 2572926
Content provided by SCAN Media, LLC, SCAN Media, and LLC. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by SCAN Media, LLC, SCAN Media, and LLC or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

On this episode, we sit down with the brilliant and dynamic Dana Precious. From her humble start as a receptionist to holding top marketing positions at Sony, Marvel, and Relativity, Dana shares a story filled with humor, grit, and wisdom. Alongside her accomplishments in entertainment marketing, Dana is also a successful author of several novels, and in this episode, she reflects on creativity, leadership, industry changes, and personal evolution.

What We Discuss:

  • How Dana Precious transitioned from receptionist to CMO

  • Lessons in navigating creative careers and studio politics
  • Dana’s insights on writing, brand strategy, and staying creatively inspired

  • Her take on recent brilliant campaigns that others have done like Barbie and Oppenheimer

Episode Highlights:

  • [00:03:00] Dana's quirky entry into the industry and discovering copywriting

  • [00:08:00] The power move (accidentally) that got her hired at Sony

  • [00:28:00] Adjusting from agency life to studio marketing
  • [00:46:00] Dana’s writing career and genre-hopping storytelling

  • [00:56:00] Why Barbie and Oppenheimer were marketing masterclasses

  • [01:00:00] Her honest advice to young creatives trying to break in

Featured Quotes:

  • “Some of the best careers in this industry were started by people who were just terrible as receptionists.” – Corey Nathan
  • “I discovered I was good at copywriting, and when people are good at something, they often discount it.” – Dana Precious
  • “I always thought working hard and doing a good job was enough. But I didn’t spend enough time making friends.” – Dana Precious

Resources Mentioned:

Our Sponsors:

Call to Action:

Want to hear how the best in the business craft the world’s most exciting movie trailers? Tune in every week to Trailer Geeks and Teaser Gods! 🎬🎤

  continue reading

134 episodes

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