An alarming number of business owners have poorly developed websites that do not convert traffic into leads. People will stop engaging with the website content if the layout of the site is unattractive. Knowing this, we cover an important question and the focal point of website design which is understanding the purpose and role your website plays in regards to your sales funnel. Developing a proper call to action and displaying it with minimum distraction is essential to high conversion rates. Read More here>>>http://www.tlspodcast.com/ep2