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Episode 9 - SaaS Survival in the AI Era: Mastering LLM Visibility and Share of Voice

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Manage episode 511259239 series 3692396
Content provided by Holly. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Holly or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Episode 9 – SaaS Survival in the AI Era: Mastering LLM Visibility and Share of Voice

AI assistants like ChatGPT, Gemini, and Claude are no longer just tools — they’re the new research engines driving how software buyers discover, compare, and select vendors. That shift has created a new marketing frontier: LLM visibility — your brand’s presence, sentiment, and share of mentions inside large language model answers.

In this episode, we unpack:

  • Why AI assistants have replaced search engines as the starting point for SaaS research
  • The four pillars of LLM visibility: share of voice, placement, sentiment, and query attribution
  • How to spot misinformation or outdated data about your product before it damages trust
  • How structured data and schema markup can train AI models to present your brand accurately
  • Real-world use cases and remediation tactics that convert AI visibility into measurable revenue

This is the new competitive battlefield for SaaS — where visibility in LLMs now dictates who gets discovered, trusted, and ultimately purchased.

⚠️ Disclaimer: This episode is for informational and educational purposes only and should not be considered financial, business, or investment advice. Always do your own research or consult a qualified professional before making strategic decisions.

  continue reading

14 episodes

Artwork
iconShare
 
Manage episode 511259239 series 3692396
Content provided by Holly. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Holly or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Episode 9 – SaaS Survival in the AI Era: Mastering LLM Visibility and Share of Voice

AI assistants like ChatGPT, Gemini, and Claude are no longer just tools — they’re the new research engines driving how software buyers discover, compare, and select vendors. That shift has created a new marketing frontier: LLM visibility — your brand’s presence, sentiment, and share of mentions inside large language model answers.

In this episode, we unpack:

  • Why AI assistants have replaced search engines as the starting point for SaaS research
  • The four pillars of LLM visibility: share of voice, placement, sentiment, and query attribution
  • How to spot misinformation or outdated data about your product before it damages trust
  • How structured data and schema markup can train AI models to present your brand accurately
  • Real-world use cases and remediation tactics that convert AI visibility into measurable revenue

This is the new competitive battlefield for SaaS — where visibility in LLMs now dictates who gets discovered, trusted, and ultimately purchased.

⚠️ Disclaimer: This episode is for informational and educational purposes only and should not be considered financial, business, or investment advice. Always do your own research or consult a qualified professional before making strategic decisions.

  continue reading

14 episodes

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