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Love the player, like the game — How Overtime's Dan Porter built a Gen Z powerhouse

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Manage episode 504307469 series 2656030
Content provided by LinkedIn. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by LinkedIn or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Dan Porter's secret to having a good idea? "Have a lot of ideas."

His big idea, Overtime, wasn't even mocked by early prospective backers. They just didn't get it. A Gen Z focussed sports media service with no scores, and no trade rumors, and no talking heads? Short videos meant to be consumed on a smartphone? Of athletes most people probably hadn't heard of yet but which were captivating the cohort? What?

The social-media sports platform now boasts 40+ accounts, 100M+ followers, and billions of video views. And then Porter took the next level to a whole 'nother level with Overtime Elite — a league that invests in young players, pays them, and prepares them to go pro.

Tune in to learn how Porter created a thriving community built for a generation of sports fans who don't really watch TV, sit through hours-long games and look to influencers for inspiration.

Subscribe to the This is Working newsletter for more great insights: linkedin.com/thisisworking

  continue reading

174 episodes

Artwork
iconShare
 
Manage episode 504307469 series 2656030
Content provided by LinkedIn. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by LinkedIn or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Dan Porter's secret to having a good idea? "Have a lot of ideas."

His big idea, Overtime, wasn't even mocked by early prospective backers. They just didn't get it. A Gen Z focussed sports media service with no scores, and no trade rumors, and no talking heads? Short videos meant to be consumed on a smartphone? Of athletes most people probably hadn't heard of yet but which were captivating the cohort? What?

The social-media sports platform now boasts 40+ accounts, 100M+ followers, and billions of video views. And then Porter took the next level to a whole 'nother level with Overtime Elite — a league that invests in young players, pays them, and prepares them to go pro.

Tune in to learn how Porter created a thriving community built for a generation of sports fans who don't really watch TV, sit through hours-long games and look to influencers for inspiration.

Subscribe to the This is Working newsletter for more great insights: linkedin.com/thisisworking

  continue reading

174 episodes

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