THIRST - Personal Branding, Content Marketing, Copywriting, Storytelling, Online Business, Female Entrepreneur
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22 | Why Mastery of Messaging Beats Trying To Go Viral in Online Business with Brittany Claire
Manage episode 520099681 series 3511389
Hi Friend!
In this episode Brittany breaks down the truth behind her “three-time rebuild.” After losing her 26K-follower Instagram account overnight, she rebuilt quickly and hit another $30K in six weeks… but the success didn’t feel stable. The audience wasn’t aligned, the pressure was heavy, and the business she created didn’t actually sound like her. What looked like momentum was really a cycle of constant performance, shiny-object chasing, and depending on going viral to make sales.
We sit with the moment she burned everything down again and chose mastery instead. Brittany shares how she let go of unaligned clients, shut down offers that didn’t feel true, and rebuilt her business around depth, messaging, and content systems that work long-term. If you’ve ever felt stuck creating just to “keep up,” or wondered why virality doesn’t translate into real growth, this conversation will land in all the right places.
See you inside,
Mari
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✨ This is Day 2 with Brittany as the Centerfold.
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25 episodes