Episode 4: The Message is the Firewall: Cyber Crisis Comms with Cara Stewart
Manage episode 497578581 series 3680737
In this powerful episode of TheCyberSoul.io, host Keelin Conant explores the critical role of communication during cyber crises with expert guest Cara Stewart, CEO of Wunder Marx. As ransomware attacks and data breaches become more common, Cara shares why how you communicate is just as important as how you recover.
From internal coordination to public messaging, this episode unpacks the tools, strategies, and human-centered mindset leaders need to navigate high-stakes moments while preserving trust, credibility, and brand integrity.
Key Takeaways:
Communication is Security: A cyberattack affects more than just systems—it shakes customer confidence and brand perception.
The First 24 Hours: Why having a response plan before an attack is essential, and what to do in the first 90 minutes.
Crisis Strategy ≠ PR: Crisis communication is a discipline—not just a press release.
Legal vs. Transparent: How to walk the line between honesty and liability during a breach.
Empathy Works: Cara shares a case study of a mid-sized tech company that successfully navigated a breach using transparency, empathy, and clarity.
👤 Guest Spotlight: Cara Stewart is a seasoned strategist and CEO of WunderMarx, where she helps brands build trust and resilience through story-driven communication. She specializes in crisis messaging, reputation management, and leading with empathy under pressure.
Learn more about Cara’s work and explore brand resilience strategies on LinkedIn at https://www.linkedin.com/in/cararstewart/ or visit WunderMarx.com.
📩 Subscribe to TheCyberSoul.io for more bold conversations at the intersection of technology, trust, and humanity.
Website: https://www.thecybersoul.io
Email: [email protected]
8 episodes