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The Executive Edge: Storytelling Secrets to Win Board Buy-In
Manage episode 517649073 series 3410755
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In a world drowning in data and AI hype, the leaders who win aren't the ones with the best algorithms – they're the ones who can tell the best stories. Join Zero100’s Chief Research Officer Kevin O'Marah and Principal Research Caroline Chumakov as they explore storytelling as a critical leadership strategy for digital supply chain transformation and provide practical tips for winning over skeptical boardrooms.
- The neuroscience of storytelling (02:53)
- Why storytelling matters more than ever in the age of AI (04:18)
- The essential ingredients: Conflict, emotion, and a hero at the center (05:50)
- What we can learn from Indra Nooyi, Sara Blakely, Paul Polman, and Jim Rowan (08:44)
- The Golden Nugget: How to win over boardrooms with data and narrative (14:10)
- Understanding storytelling as a change management strategy (19:10)
- Amazon's PR/FAQ framework: A practical tool for driving multi-year transformations (22:25)
- Making it stick: How to practice storytelling and build it into your leadership development (24:29)
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