Strategic Inconsistency: How to Be Visibleish Without the Guilt | Visibleish Podcast Ep.11

Ever felt the pressure to post constantly and show up perfectly all the time? This episode is your permission slip to be strategically inconsistent with your visibility - and why that's actually a superpower, not a failure.

In this solo episode, I'm sharing how to communicate your "ish" moments with your audience so they stay engaged even when you're being quieter. From planning your natural rhythms to building a content bank for those inevitable busy periods, this is about sustainable visibility that works WITH your life, not against it.

What You'll Learn:

• Why strategic inconsistency builds trust (not loses it)
• How to identify and plan for your natural "ish zones"
• The minimum viable posting strategy that keeps you connected
• Creating a visibility savings account for busy periods
• Why you don't need to apologise for being human

Perfect for: Business owners juggling client work, parents managing school holidays, neurodivergent entrepreneurs, anyone who's felt guilty about inconsistent posting, and humans who want sustainable marketing strategies.

Key Quote: "Your energy has a season, so treat it like your business partner, not an afterthought."

Chapters

0:00 - Introduction: What is "Visibleish"?

1:10 - Why Constant Visibility is Exhausting

2:47 - Personal Example: The Womanifest Festival

4:37 - Strategic vs. Unreliable Inconsistency

6:11 - Identifying Your Natural Rhythms

7:39 - Communicating Your "Ish" with Your Audience

9:19 - Setting Up Strategic Retreats

11:27 - You're Not That Missed (And That's Good!)

12:20 - Three Steps to Plan Strategic Inconsistency

14:25 - Wrap Up & Connect

Hashtags: #VisibilityStrategy #AuthenticBusiness #BusinessGrowth #ContentStrategy #BusinessMindset #EntrepreneurLife #UnfilteredBusiness #MarketingStrategy #BusinessOwner #VisibleishPodcast

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