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Developing a Target Audience and a Perfect Message with Francisco Maia

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Manage episode 499830647 series 2438275
Content provided by Dr Megan Kelly. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dr Megan Kelly or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

In this episode, Ané and Francisco explore the importance of defining your target audience in veterinary rehabilitation marketing. Clarifying who you’re speaking to doesn’t limit your reach, but it helps you craft clearer, more intentional messaging. Since veterinary rehabilitation professionals market to pet owners, it’s vital to understand key factors like demographics, psychographics, and client needs. They also dive into the power of niching down, how your audience influences pricing and strategy, and why consistency across platforms strengthens your marketing and helps attract the right clients. Francisco Maia has created a fantastic PDF filled with valuable insights and an exclusive special offer just for you! You can download it with the link below.

Learn more about Francisco Maia's PDF and special offer here: https://www.thek9pt.com/vet-rehab-podcast/ Find out more about the Vet Rehab Summit: https://vetrehabsummit.com/ Learn more about Paw Prosper's special offer: https://pawprosper.com/OPH Learn more about Paw Prosper: https://pawprosper.com/ To learn about Onlinepethealth, watch a free webinar, or join any of our Facebook groups, click here: https://onlinepethealth.com/podcast

  continue reading

300 episodes

Artwork
iconShare
 
Manage episode 499830647 series 2438275
Content provided by Dr Megan Kelly. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dr Megan Kelly or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

In this episode, Ané and Francisco explore the importance of defining your target audience in veterinary rehabilitation marketing. Clarifying who you’re speaking to doesn’t limit your reach, but it helps you craft clearer, more intentional messaging. Since veterinary rehabilitation professionals market to pet owners, it’s vital to understand key factors like demographics, psychographics, and client needs. They also dive into the power of niching down, how your audience influences pricing and strategy, and why consistency across platforms strengthens your marketing and helps attract the right clients. Francisco Maia has created a fantastic PDF filled with valuable insights and an exclusive special offer just for you! You can download it with the link below.

Learn more about Francisco Maia's PDF and special offer here: https://www.thek9pt.com/vet-rehab-podcast/ Find out more about the Vet Rehab Summit: https://vetrehabsummit.com/ Learn more about Paw Prosper's special offer: https://pawprosper.com/OPH Learn more about Paw Prosper: https://pawprosper.com/ To learn about Onlinepethealth, watch a free webinar, or join any of our Facebook groups, click here: https://onlinepethealth.com/podcast

  continue reading

300 episodes

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