How Your Creative Skills Are Your Greatest Business Asset

The Unbound Creative

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If you’ve ever said “I’m not a business person” because you’re creative, this episode is your wake-up call. The idea that creatives aren’t cut out for business is a story, and it’s a false one. In this conversation, we challenge the myth that creativity and business don’t belong together and show you how your artistic instincts are actually your biggest entrepreneurial superpower.

Whether you’re just starting out or feeling stuck inside someone else’s idea of how business should look, this episode will help you flip the script, reclaim your power, and finally start building in a way that feels aligned and alive.

You don’t need permission. You need the truth.

💡 5 Key Takeaways

The belief that creatives aren't business-minded is a lie
It’s been repeated so often that many creatives accept it without question. It’s time to dismantle that.
Creativity is problem solving
And business is just a series of problems to solve. You’re already wired for it.
Success comes from the messy middle
Let go of needing it to be perfect. The magic happens in motion.
Stories shape your reality
The ones you tell yourself matter most. Change the story, change everything.
You don’t need to become someone else to succeed
You’re not missing anything. Who you are is exactly who you need to be.

Thanks for listening to The UnBound Creative!

If today’s episode resonated with you, share it with a friend or leave us a review, it helps more creatives discover the show.

💌 Connect with us on Instagram:
@valeriemckeehan & @thatmakguy (that’s Mak with a K!)

Keep creating bravely. We’re so glad you’re here.

Chapters

1. Creativity vs Business: Dismantling False Divides (00:00:00)

2. Our Entrepreneurial Journeys Begin (00:05:19)

3. Stories We Tell Ourselves About Creativity (00:10:23)

4. Changing the Narrative About Artist Capabilities (00:17:18)

5. Why Creatives Make Exceptional Business Owners (00:21:56)

6. The Creative Approach to Problem-Solving (00:31:42)

7. From Street Corner Bracelets to Business Success (00:42:05)

8. Asking "What If" Questions and Closing Thoughts (00:48:07)

58 episodes

#Podcasting Education #Self-Improvement #Valerie McKeehan