E1 - Product vs Project Centricity
Manage episode 338726061 series 3386449
A conversation about "Product Centricity", or the idea of treating internally developed technology as a product rather than a series of projects, featuring William Oellermann and a discussion of his recent blog post on this subject https://blog.alixpartners.com/post/102huyz/are-you-a-product-centric-company-should-you-be
Chapters
1. E1 - Product vs Project Centricity (00:00:00)
2. Intro (00:00:27)
3. Conversation with William Oellermann (00:01:10)
4. Customer Experience Impact (00:02:05)
5. The need for a "real" market (00:06:56)
6. Continuous validation via market feedback (00:14:24)
7. Product lifecycle impact on investment strategy (00:15:59)
8. Building an organization to support product centricity (00:23:05)
9. Summary (00:30:04)
7 episodes