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Content provided by Gini Dietrich and Founder of Spin Sucks. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Gini Dietrich and Founder of Spin Sucks or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
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How the PESO Model© Helps You Avoid AI Bubble Burnout

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Manage episode 509204195 series 2353932
Content provided by Gini Dietrich and Founder of Spin Sucks. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Gini Dietrich and Founder of Spin Sucks or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Generative AI is sliding into the “Trough of Disappointment.” The Atlantic is warning of an AI bubble. And if you’re a CMO chasing disconnected AI pilots without a plan, you could be next.

In this episode, Gini Dietrich explains why PESO isn’t just a model—it’s the operating system that prevents AI from becoming another overhyped, underperforming fad.

You’ll learn:

  • Why CMOs keep getting burned by technology hype cycles

  • The rookie mistakes killing enterprise AI strategies

  • How PESO ties AI to real business outcomes

  • The trust signals that matter to both humans and machine customers

Before the bubble pops, make sure your AI strategy is built to last.

  continue reading

366 episodes

Artwork
iconShare
 
Manage episode 509204195 series 2353932
Content provided by Gini Dietrich and Founder of Spin Sucks. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Gini Dietrich and Founder of Spin Sucks or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Generative AI is sliding into the “Trough of Disappointment.” The Atlantic is warning of an AI bubble. And if you’re a CMO chasing disconnected AI pilots without a plan, you could be next.

In this episode, Gini Dietrich explains why PESO isn’t just a model—it’s the operating system that prevents AI from becoming another overhyped, underperforming fad.

You’ll learn:

  • Why CMOs keep getting burned by technology hype cycles

  • The rookie mistakes killing enterprise AI strategies

  • How PESO ties AI to real business outcomes

  • The trust signals that matter to both humans and machine customers

Before the bubble pops, make sure your AI strategy is built to last.

  continue reading

366 episodes

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