Let’s cut to it: if your sales have suddenly flatlined, and you’ve been spiraling down the pricing rabbit hole, wondering “Should I charge more? Should I run a discount? Should I burn it all down?” then keep listening!

I know exactly how that pricing panic feels. You’ve tried premium. You’ve tried cheap-as-chips. You’ve even sat in the “safe middle” hoping for a win. But no matter what price tag you slap on your offer, it’s met with agonising silence. The fact is... the problem probably isn’t your pricing.

In this episode, I’m breaking down:

• The real reason your offers aren’t converting (spoiler: it’s not the cost)
• Why clients buy emotion, not packages
• The 3-part messaging shift that changes everything
• A real-world example that’ll flip how you talk about your work
• Quick-win action steps to attract clients who are excited to pay you

It’s time to stop obsessing over what to charge and start focusing on what actually sells. Hit play and let’s fix the real problem together.

This episode is a must-listen if:

• You’re sick of second-guessing your prices
• You want to stop discounting just to make sales
• You’re ready to attract clients who actually get the value you bring

Check out our sponsor Xero's fantastic offer by following the link below: https://xero5440.partnerlinks.io/claire

And don't forget to follow me on Instagram so we can keep the conversation going! You can find me at cs_bartlett