We are back with another mistake that Virtual Assistants make. This one often happens in the early days, but honestly, sometimes even years into their business.

It’s not defining their services clearly.

And when I say “clearly,” I don’t mean just listing a few tasks on a website or profile and hoping clients will figure out how they can use you.

I mean really understanding what you offer, how it helps, who it’s for, and how you’re packaging it and positioning it. Because when that isn’t clear, nothing else in your business works the way it should.

Let’s talk about why this happens, what it causes, and what you can do instead.

When you can define what you DO, you also define what you won’t do.

Clarity is key, and making the choice to do this and not that is what is going to help you set yourself apart from other VAs. Your clients will notice and will find you because you do that.

And I’m here to help you. It’s the only reason I’m here at all, to help you become a ridiculously good VA.

Let’s talk about how you can get clear on the services you offer your clients. Go to YourVAMentor.com/links and connect with me or reach out to chat about it.

I’m Tracey D’Aviero, The Confidence Coach for VAs. That’s all I’ve got for you this week. I’ll see you next time!