Reinvention is not for everyone. If you’re looking for simple brand aesthetic upgrades, or surface level upgrades, this is not the type of reinvention I support.

I share what reinvention is on a deeper level, because if you want to show up with more intention, differently, and you want your brand to catch up with the changes you’re going through – this is the work you want to do.

I am helping you reinvent your brand to build a legacy or lifestyle business.

Some of the things I cover in this episode are:

• Why changing brand aesthetics isn’t going to give you success
• Reacting and changing because of fear, instead of radical alignment
• Brand shoots help, but they don’t actually mean anything unless you do the deeper work
• Letting of outdated ideas, business models and niches
• How radical alignment means selling out offers quicker and easier
• Uplevelling your messaging alongside your identity – otherwise you’re endlessly creating offers and content that are not selling
• Identity shifts and thought leadership
• How reinvention is often triggered, and necessary
• Your energetic ceiling – and actualising your potential

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Website: www.soulslemonade.co.uk

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