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Getting New Patients You Want From The Internet Without Doing Tiktok Dances In Scrubs

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Manage episode 493854609 series 2397394
Content provided by Dr. Len Tau. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dr. Len Tau or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Let’s face it — dental marketing has become a jungle. Between rising costs, Google’s ever-changing rules, and patients who click but never convert, it’s easy to waste thousands without seeing results.

In this episode, I sit down with David Herman from Web Marketing for Dentists. David’s helped over 2,000 practices generate $50 million in production — and today, he’s breaking down how to stop chasing low-value leads and start filling your schedule with patients who want the treatments you love to do.

Here’s what you’ll learn:

✅ Why throwing money at ads doesn’t automatically bring in patients

✅ The hidden dangers of a weak online presence

✅ Why video matters more than ever

✅ How to truly track your ROI from Google Ads

✅ What budget you really need for success

✅ Overwhelmed staff and lost leads

Your marketing shouldn’t be guesswork. Get strategic. Know your numbers. Focus on the procedures you want more of. And remember: every dollar you spend should bring real patients through your door, not just clicks on a screen.

Key Takeaways

00:41 Introduction and Event Announcement

02:00 Meet David Herman: Expert in Dental Marketing

04:03 Understanding Dental Marketing Challenges

05:35 The Importance of ROI in Marketing

09:22 Building a Strong Online Presence

15:58 Tracking AdWords Results Effectively

19:20 The Science of Google AdWords

22:53 Targeting High-Value Procedures

30:56 Managing Overwhelmed Staff and Leads

34:55 Lightning Round Q&A

38:36 Conclusion and Special Offer

Connect with David

Want David and his team to take your marketing to the next level?

Head over to WM4D.com — or the full version, WebMarketingForDentists.com.

👉 Special Offer: Mention “Raving Patients” or Dr. Len to get one month of Google Ads management completely FREE (ad spend not included). It’s your chance to test-drive real, strategic marketing without long-term risk.

David’s helped generate over $50 million in production for dental practices across the US and Canada. If you’re ready for patients who want implants, Invisalign, or other big-ticket procedures — instead of low-value cleanings — reach out and see what a focused strategy can do for your practice.

Learn proven dental marketing strategies and online reputation management techniques at DrLenTau.com.

This podcast is sponsored by Dental Intelligence. Learn more here.

This podcast is sponsored by CallRail, call tracking & lead conversion software for dentists. Find out more here.

Raving Patients Podcast is your go-to place for the latest and best dental marketing strategies that will help you skyrocket your practice. Follow us for more!

  continue reading

387 episodes

Artwork
iconShare
 
Manage episode 493854609 series 2397394
Content provided by Dr. Len Tau. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dr. Len Tau or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Let’s face it — dental marketing has become a jungle. Between rising costs, Google’s ever-changing rules, and patients who click but never convert, it’s easy to waste thousands without seeing results.

In this episode, I sit down with David Herman from Web Marketing for Dentists. David’s helped over 2,000 practices generate $50 million in production — and today, he’s breaking down how to stop chasing low-value leads and start filling your schedule with patients who want the treatments you love to do.

Here’s what you’ll learn:

✅ Why throwing money at ads doesn’t automatically bring in patients

✅ The hidden dangers of a weak online presence

✅ Why video matters more than ever

✅ How to truly track your ROI from Google Ads

✅ What budget you really need for success

✅ Overwhelmed staff and lost leads

Your marketing shouldn’t be guesswork. Get strategic. Know your numbers. Focus on the procedures you want more of. And remember: every dollar you spend should bring real patients through your door, not just clicks on a screen.

Key Takeaways

00:41 Introduction and Event Announcement

02:00 Meet David Herman: Expert in Dental Marketing

04:03 Understanding Dental Marketing Challenges

05:35 The Importance of ROI in Marketing

09:22 Building a Strong Online Presence

15:58 Tracking AdWords Results Effectively

19:20 The Science of Google AdWords

22:53 Targeting High-Value Procedures

30:56 Managing Overwhelmed Staff and Leads

34:55 Lightning Round Q&A

38:36 Conclusion and Special Offer

Connect with David

Want David and his team to take your marketing to the next level?

Head over to WM4D.com — or the full version, WebMarketingForDentists.com.

👉 Special Offer: Mention “Raving Patients” or Dr. Len to get one month of Google Ads management completely FREE (ad spend not included). It’s your chance to test-drive real, strategic marketing without long-term risk.

David’s helped generate over $50 million in production for dental practices across the US and Canada. If you’re ready for patients who want implants, Invisalign, or other big-ticket procedures — instead of low-value cleanings — reach out and see what a focused strategy can do for your practice.

Learn proven dental marketing strategies and online reputation management techniques at DrLenTau.com.

This podcast is sponsored by Dental Intelligence. Learn more here.

This podcast is sponsored by CallRail, call tracking & lead conversion software for dentists. Find out more here.

Raving Patients Podcast is your go-to place for the latest and best dental marketing strategies that will help you skyrocket your practice. Follow us for more!

  continue reading

387 episodes

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