S3 E49: Marketing’s Turbulent People Puzzle: How Recruiters Win While Marketers Burn Out (with Gerard Doyle) The Push podcast

S3 E49: Marketing’s Turbulent People Puzzle: How Recruiters Win While Marketers Burn Out (with Gerard Doyle)

5d ago 49:45

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Marketing careers don’t stall by accident; they stall because the way agencies hire, reward, and manage talent leaves a lot to be desired.
This episode is co-hosted by:
- Brand Strategist Jack Ferguson

and

- Fractal Marketing Agency Owner Gerard Doyle
Here’s what the episode covers:

Gerard shares a story of how a prominent brand fired an agency in the midst of a talent shortage, only for it to backfire
Gerard explains why the best marketers are often the first to leave when agency redundancies hit, and what the early warning signs of an agency on the slide are.
Gerard explains why junior marketers should avoid recruiters, and why senior marketers should engage them instead
Gerard shares the hard truth about why agencies are often hired as a client’s “job insurance” and what that reveals about power dynamics, blame-shifting, and agency-client relationships.
Jack talks about wildly overloaded marketing JDs and how it is all too common at the moment
Gerard discusses how FIFA ticket purchases can be a ‘job security test’ and what it says about generational differences in career confidence
Gerard talks about why he thinks pay secrecy fuels turnover, and how transparent pay could fix it
Gerard discusses the importance of highlighting the quiet achievers in marketing agencies instead of rewarding the squeaky wheels

Helpful Links:
Find Jack on LinkedIn here: https://www.linkedin.com/in/jackfergusonmymm/

Find Gerard on LinkedIn here: https://www.linkedin.com/in/gerarddoyle/

Follow The Push on LinkedIn here: https://www.linkedin.com/company/thepush/

Follow The Push on TikTok here: thepushmedialab (@thepushmedialab) | TikTok

Follow The Push on Instagram here: Instagram

Visit The Push website here: For Senior Marketers...By Senior Marketers | The Push

Visit Jack’s personal website here: Brand Strategist + Marketing Consultant — Jack Ferguson

Visit Gerard’s website here: The Startup Marketing Agency for Founders and Entrepreneurs – Helping Entrepreneurs find customers for their amazing services and inspiring solutions

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